Brand Safety For CTV Comes First, Performance Is A Close Second by Wayne Friedman , February 19, 2021 Although there is a continued lack of simple, industry-wide standards for cross-media and/or connected TV metrics — as well as some eye-opening fraud issues — CTV advertising dollars are estimated to rise to $11 billion. What’s the … Continue reading Brand Safety For CTV Comes First, Performance Is A Close Second
Tag Archives: Close
4 Business Development Process Steps That Close Deals
Erika Giles November 16, 2020 A common problem that plagues organizations is the disconnect that exists between marketing and sales. Marketing teams may be working their hardest to generate interest so they can draw in leads and prospects for the sales team. However, sales teams may feel like they are toiling most of the day … Continue reading 4 Business Development Process Steps That Close Deals
13 Creative Ways to Use QR Codes to Close Deals This Holiday Season
Tiffany Fowell October 24, 2020 For consumers and brands alike, the approaching holiday season is uncharted territory—much like the rest of 2020. Despite pandemic-related safety concerns, consumers say they plan to spend the same amount as last year on holiday shopping. However, how they plan to shop is different than in past years. Around 75% … Continue reading 13 Creative Ways to Use QR Codes to Close Deals This Holiday Season
How to Use the Instagram Close Friends List
Hugh Stephens August 25, 2020 Do you want to share Instagram posts or stories with only a selected number of people? FACT: Instagram is an ideal platform if you want to build a strong community. But once you’ve gained more followers, though, you may want to filter your content. Your boss shouldn’t necessarily see the … Continue reading How to Use the Instagram Close Friends List
Page Views Climbing, With Online Orders Close Behind
Page Views Climbing, With Online Orders Close Behind by Laurie Sullivan @lauriesullivan, April 9, 2020 More than 6.6 million Americans lost their jobs last week, driving the number up to 16 million in the past three weeks. But that hasn’t completely stopped many from spending, especially online. March closed out with a 25% increase in website page views … Continue reading Page Views Climbing, With Online Orders Close Behind
6 Signs You’re Too Close to Your Team
Peter Stewart — March 10, 2020 I could tell Linda* was upset when I began our coaching session. She had been having challenges with an employee who she had worked with successfully for a long time, but these were not run-of-the-mill problems for Linda. As a senior HR Executive, Linda had years of experience handling … Continue reading 6 Signs You’re Too Close to Your Team
How To Use Relationship Selling to Close More Deals Than Ever
Josh Slone — January 21, 2020 Relationship selling is the art of establishing a connection with your clients. While this sounds easy at first, the reality is that it’s a little trickier to master than you might think. People know when you’re not being genuine, and that will only anger them. You’ll need to put … Continue reading How To Use Relationship Selling to Close More Deals Than Ever
5 Ways to Use the Instagram Close Friends List for Business
Victoria Taylor — November 22, 2019 In December 2018, Instagram officially launched its new story feature, “Close Friends.” This feature allows you to create a list of “Close Friends” you can exclusively share stories with on a day to day basis. This “Close Friends” feature was initially made for followers to share more private moments, … Continue reading 5 Ways to Use the Instagram Close Friends List for Business
5 of the Best Instagram Marketing Strategies to Help You Close More Deals
Gaurav Sharma — September 26, 2019 Follow @Gaurav_Sharma11 Instagram has over a billion active users and more than 500 million people using Instagram Stories daily as well. It thus comes as no surprise that it’s an important platform for marketing your brand to your target audience. In fact, Instagram has over 2 million advertisers and … Continue reading 5 of the Best Instagram Marketing Strategies to Help You Close More Deals