Chris Harper — March 15, 2018 Follow @MProDaily — March 15, 2018 Instagram has changed the fashion industry over the last eight years, making lines easier to push by reaching a broader audience. The social media platform relies on pictures and video, so it’s perfect for building your fashion business by showing potential customers your … Continue reading Instagram Is Changing How We Shop Online: Here’s How
The Data Revolution Is Changing OOH by Ken Sahlin , Op-Ed Contributor, March 2, 2018 It’s a Friday afternoon in the mall, and shoppers are going about their business, buying clothes ahead of the weekend; others are lining up at a new cupcake stand. While store owners watch the hustle and bustle with hopeful eyes, … Continue reading The Data Revolution Is Changing OOH
Artificial Intelligence And The Changing Mindset Of Consumers by Laurie Sullivan , Staff Writer @lauriesullivan, February 16, 2018 The biggest threat and benefit to U.S. consumers in the next 10 years will be artificial intelligence. U.S. search professionals will not only need to learn the nuances of platforms from Amazon, Bing, Google Oath, and others, … Continue reading Artificial Intelligence And The Changing Mindset Of Consumers
Cam Secore — February 5, 2018 Follow @camsecore — February 5, 2018 Business has changed a lot in the last few decades—so much so, that it sometimes feels funny to draw comparisons between the 1980s and 2018. You might wonder how people ever got anything done, especially when you look at how weak technology was … Continue reading How Changing Technology Has Catapulted Business Productivity
Contributor Scott Vaughan shares tips on how to make your annual revenue kick-off event as successful as possible. Scott Vaughan on February 2, 2018 It’s “Sales Kickoff” season. The time of year company “keggers” are thrown for every sales org to celebrate (or drown their sorrows about) the past year, hand out self-congratulations, share … Continue reading The changing role of “sales” kickoffs & why marketing should drive
Rudly Raphael — January 25, 2018 — January 25, 2018 The future is here, and the future is artificial intelligence. A technology that once sounded futuristic is now here, and smart businesses have realized it’s not an optional tool in this tech-crazed climate, and begun implementing AI in order to create the easiest possible user … Continue reading How Artificial Intelligence Is Changing eCommerce
Rick Lepsinger — January 10, 2018 Follow @onpoint_llc — January 10, 2018 Stock photo The ability to manage change effectively is one of the five critical factors needed for effective execution. Yet, many organizations struggle with change management. In OnPoint Consulting’s annual Execution Gap Survey of 935 leaders in various organizations, it was found that … Continue reading Flexible Leadership: Responding to Changing Demands
Trisha Winter — December 5, 2017 Follow @Trishawinter — December 5, 2017 The partner channel is changing. And while there is a lot of buzz around the how and why, there isn’t much content on what to do about it. First, let me break down what is happening . . . The buyer is now … Continue reading The Changing Partner Channel and What You Can Do About It
To help you plan ahead and get your content marketing program in tip-top shape, columnist Rachel Lindteigen predicts the changes you can expect to see next year. Rachel Lindteigen on November 10, 2017 We’re in the end of 2017, cruising into the all-important holiday season, and you’re probably focused on closing out the year … Continue reading How are you changing your content marketing program in 2018?
Charles Nadler — November 2, 2017 Follow @charlieanadler qimono / Pixabay If the mere thought of overhauling your marketing strategy gives you anxiety, I get it. It’s time-consuming. There’s a lot of hard work involved. And, of course, there’s always the risk that the new strategy will sink your business, decimate the lives … Continue reading 4 Things to Consider When Changing Your Marketing Strategy
