Tag Archives: Changes

How changes in logistics and the supply chain will impact customer experience

Global upheavals in the supply chain have implications for brands and marketers. Kim Davis on October 22, 2020 at 12:45 pm “One thing people don’t really talk about or understand is that logistics is a huge part of the customer experience, which is a huge part of today’s marketing. Everything in marketing today is so … Continue reading How changes in logistics and the supply chain will impact customer experience

Big Changes Coming to Digital Ad Tracking: A Cookie-less Future?

Paul Dughi October 6, 2020 We’re in for some big changes when it comes to tracking and advertising. While government regulators are making noise about taking action against major tech companies, the industry has not-so-quietly been making a couple of key changes that could lead to a cookie-less future. Cookies are those things websites use … Continue reading Big Changes Coming to Digital Ad Tracking: A Cookie-less Future?

4 Long-Term Tech Changes We’ll See Affect Worker Productivity Thanks to the Pandemic

Peter Daisyme — June 15, 2020 COVID-19 has already shifted the way the world works, but that shift is unlikely to go anywhere once a vaccine rolls around. The pandemic has caused worker productivity to drop by over 7%, and that number is sure to grow unless employees and companies alike adopt new on-the-job strategies. … Continue reading 4 Long-Term Tech Changes We’ll See Affect Worker Productivity Thanks to the Pandemic

3 Simple Website Changes to Improve Conversions for Local Businesses

Kurt Philip — April 21, 2020 Local businesses often struggle to compete with the big guys. But while huge corporations like Walmart and McDonald’s have brand recognition, that doesn’t mean small businesses are out of luck. The internet has been a game-changer in leveling the playing field between large corporations and small businesses. However, small … Continue reading 3 Simple Website Changes to Improve Conversions for Local Businesses

How Changes To Search and Social Media Negatively Affect Your Business

Gee Ranasinha — March 4, 2020 While social media seems to be losing some of the sociability it once had, Google seems to be taking more and more search clicks away from businesses. What on earth is going on? Back when social media channels started to gain traction with the general public (thereby putting them … Continue reading How Changes To Search and Social Media Negatively Affect Your Business