Tag Archives: Changes

Four ways to remain productive when the AdWords interface changes

Advertisers can leverage different workflows from tools like Optmyzr to be productive as the AdWords interface undergoes its major redesign. The new AdWords interface is creating quite a stir in the PPC industry because, while it’s pretty, it’s disrupting the work of lots of PPC professionals. A Mona Elesseily says, “[T]his is a workhorse for … Continue reading Four ways to remain productive when the AdWords interface changes

Google Ad Grants changes and your PPC strategy: Where to go from here

Is your nonprofit organization involved with the Google Ad Grants Program? Contributor Pauline Jakober shows how you can benefit from the recent ad changes with a few creative tips and workarounds. Pauline Jakober on March 23, 2018   This past December, Google communicated changes to its Google Ad Grants program. If you’re a nonprofit or … Continue reading Google Ad Grants changes and your PPC strategy: Where to go from here

Facebook’s Zuckerberg finally responds to Cambridge Analytica scandal, announces changes

Says apps will be audited, sets new restrictions on apps’ data access. Ginny Marvin on March 21, 2018 at 5:04 pm “We have a responsibility to protect your data, and, if we can’t, then we don’t deserve to serve you. I’ve been working to understand exactly what happened and how to make sure this doesn’t … Continue reading Facebook’s Zuckerberg finally responds to Cambridge Analytica scandal, announces changes

AdWords Changes Rules for Resellers; Here Are The Pros, Cons

AdWords Changes Rules for Resellers; Here Are The Pros, Cons by Brett Goldberg , Columnist, March 19, 2018 Google recently adjusted the rules for resellers who are advertising on AdWords, and the ticketing industry is quickly trying to adjust. Resellers are scrambling to meet these new certifications because AdWords is crucial for revenue.  Improving Transparency and … Continue reading AdWords Changes Rules for Resellers; Here Are The Pros, Cons

How Google’s New Major Algorithm Changes Will Affect Your Ranking

Matthew Goulart — March 19, 2018 — March 19, 2018 Google is constantly updating their algorithm, often times, with little to no effect on your ranking assuming you’ve complied with their SEO guidelines up until this point. However, Google recently released a tweet mentioning broad core algorithm changes which are relatively rare for Google to … Continue reading How Google’s New Major Algorithm Changes Will Affect Your Ranking

Google Algorithm Changes Stress Out SEO Professionals

Google Algorithm Changes Stress Out SEO Professionals by Laurie Sullivan @lauriesullivan, December 28, 2017 Small algorithm updates happen almost daily, while major ones can bring on great stress for those search professionals who must implement them. In fact, 51% of search engine optimization (SEO) professionals feel stressed or unsure how to react when a Google … Continue reading Google Algorithm Changes Stress Out SEO Professionals