Tag Archives: Change

How OSI could change evaluating and selecting martech vendors

The open semantic interchange framework may push vendors to prioritize interoperability over lock-in, reshaping how marketers build and buy their stacks. By MarTechBot March 2, 2026   In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website archives and has access … Continue reading How OSI could change evaluating and selecting martech vendors

Higher education needs to change in order to survive the AI economy

February 02, 2026 Higher education needs to change in order to survive the AI economy span>span]:whitespace-nowrap”>  A college degree is usually thought of as a ticket to a great job and a secure future. Yet, the job market over the past few years has not been kind to graduates. Rapid changes in technology and uncertainty … Continue reading Higher education needs to change in order to survive the AI economy