Tag Archives: Change

The Benefit of Attraction vs Push When It Comes to Change

Dr. Kathleen Allen — June 27, 2019 Follow @LeadingRoots — June 27, 2019 The conventional practice when leading change is to push the direction down from the top down. After all, hierarchical structures are designed to require direction that is pushed down from leadership to the employees. This was once a reasonable strategy – before … Continue reading The Benefit of Attraction vs Push When It Comes to Change

Blockchain in Emails: How Will It Change Email Marketing for Good

Kevin George — June 7, 2019 Follow @imkevin_monk — June 7, 2019 What comes to your mind when you read “blockchain”? Bitcoin? Cryptocurrency? Hearing these terms a lot lately? Well, we are in the digital age, and innovative technologies are disrupting all walks of life. Blockchain is one such technology that is going to be … Continue reading Blockchain in Emails: How Will It Change Email Marketing for Good

Principles of Process: Implementing Successful Change Management Through Empathy and Empowerment

Jeanne Hardy — May 31, 2019 Follow @creativebizinc — May 31, 2019 mohamed_hassan / Pixabay Over time, every business will come to a point in its strategic planning in which it will need to institute a major organizational change, whether it be implementing a new technology, establishing different operational processes, restructuring staff, or changing employee … Continue reading Principles of Process: Implementing Successful Change Management Through Empathy and Empowerment

GDPR: A ‘Y2K’ moment or a sea change for the digital ecosystem?

Consumers’ lives haven’t changed that much but marketers are much more cautious while some are waiting for the ‘other shoe to drop.’ Greg Sterling on May 24, 2019   There was a lot of hand wringing leading up to last May’s implementation of GDPR. But since that time there have been few fines or enforcement actions, … Continue reading GDPR: A ‘Y2K’ moment or a sea change for the digital ecosystem?