AI And Voice Queries Challenging Search Traffic by Laurie Sullivan , Staff Writer @lauriesullivan, December 30, 2024 How can advertisers accurately monitor the incremental impact of media spend and activity on campaign performance if search does not drive traffic? Some advertisers, but not all, have identified that less online referral traffic is being driven from Google Search … Continue reading AI And Voice Queries Challenging Search Traffic
When you’ve been mulling something over forever you don’t need more discussion, you need a decisive answer. This is how to find it. BY Nell McShane Wulfhart I’m a decision coach. I only offer one thing: a single session in which I help someone make a big decision. In an hour. I have helped people … Continue reading How I figure out the answer to strangers’ most challenging problems in one hour
November 03, 2024 What is emotional regulation? Three ways leaders can keep their cool in challenging situations Paying attention to what you truly feel, even unpleasant emotions, is a powerful and underutilized leadership skill. Here’s how to do it. BY Chantal Laurie Below and Jo Ilfeld Emotional regulation, the ability to modulate an emotion or set … Continue reading What is emotional regulation? Three ways leaders can keep their cool in challenging situations
October 28, 2024 This hedge fund CEO extols the virtues of challenging conversations in the workplace Robyn Grew, the first woman and openly gay CEO of Man Group, says its diversity is an advantage. BY Stephanie Mehta Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week … Continue reading This hedge fund CEO extols the virtues of challenging conversations in the workplace
August 30, 2024 Canadian rail union files lawsuits challenging back-to-work orders The union doesn’t want to let the precedent stand that the government can block a strike and take away a union’s leverage in negotiations. BY Associated Press The union that represents workers at both of Canada’s largest freight railroads has filed the lawsuits it promised … Continue reading Canadian rail union files lawsuits challenging back-to-work orders
Why Optimizing For Generative AI Is Challenging by Laurie Sullivan , Staff Writer @lauriesullivan, July 26, 2024 Generative AI (GAI) chatbots are reshaping the shopping experience, and Similarweb analysts believe the trend will accelerate with the release of OpenAI SearchGPT. Search and GAI chatbots function differently, although they are both key ways for consumers to discover … Continue reading Why Optimizing For Generative AI Is Challenging
10 Strategies to Recession-Proof Your Small Business and Thrive in Challenging Times Hitesh Gambhava / Aug 29, 2023 NOW is the time to safeguard your business against the perils of the economic downturn. Once the economy begins to decline, it might be too late to take action and steer your business toward survival and … Continue reading 10 Strategies to Recession-Proof Your Small Business and Thrive in Challenging Times
YouTube, Amazon and Samsung Ads announce content and platform innovations for improved measurement and audience reach. Chris Wood on May 2, 2023 This week digital platforms and streaming services are in New York to show off new programming and digital ad opportunities at IAB’s NewFronts. It’s a chance for digital publishers to show how they … Continue reading IAB NewFronts showcases video platforms armed for ‘challenging and unpredictable times’
Nina Fountain December 13, 2021 Conditions in our teams can sometimes add to our negative stress. You might be in a difficult season or have a tricky personality in the team. There could be a clear misalignment. Perhaps you need to make a major strategic shift and you’re concerned about the impact on the team. … Continue reading Workplace Wellbeing Hack for Challenging Circumstances
Kristen McCormick August 6, 2021 PPC best practices—like segmenting and targeting your audience, choosing the right keywords, and using data to optimize—are pretty evergreen. But because platforms evolve, companies grow, and customer behaviors shift, the strategies we use to practice them are usually not. And we’ve seen lots of challenging changes over the past year … Continue reading 8 Creative PPC Strategies to Overcome Today’s Challenging Landscape
