Tag Archives: Businesses

Internet Marketing Services for Small Businesses Must Include a Strong Email Strategy

by Steve Hamm June 10, 2016 Follow @maasprosrduJune 10, 2016 A good many small businesses are primarily local in scope. They thrive on the transactions that come from customers who live within a certain radius of the company’s venue. Although national commerce is a distinct possibility with online ordering, doing so is usually of secondary … Continue reading Internet Marketing Services for Small Businesses Must Include a Strong Email Strategy

How Businesses Can Make the Most of Facebook’s Call-to-Action Feature

by Andrew Gazdecki June 7, 2016 Follow @biznessappsJune 7, 2016 Your content is only as good as what it accomplishes. If you spend time and money crafting it, it needs to achieve something measurable and concrete, like generating new leads or educating customers. Without a clear purpose, you’re just adding more fluff to the server … Continue reading How Businesses Can Make the Most of Facebook’s Call-to-Action Feature

Why is it Important for Small Businesses to Create a Branded Video? A Market Research Report (part 1 of 3 part series)

by Danielle Foley June 6, 2016 Follow @FoleyMarketingJune 6, 2016 I recently completed a market research report on behalf of a client to determine the trends, usage and effectiveness of videos implemented as part of a marketing strategy employed by small businesses. Through my research, it became evident that video is an ideal medium for … Continue reading Why is it Important for Small Businesses to Create a Branded Video? A Market Research Report (part 1 of 3 part series)

5 Ways Small Businesses Can Save on Costs Using Technology

by Maricel Rivera June 4, 2016 Follow @rivera_writesJune 4, 2016 Running a business is no easy feat. And if you’re still starting out, every penny counts. Plan, therefore, to increase revenues, improve operational efficiency, and save money where possible. According to Investopedia.com, there are six main reasons new businesses fail, and too little financing is … Continue reading 5 Ways Small Businesses Can Save on Costs Using Technology

5 Things To Keep In Mind When Using Google AdWords For Small Businesses

by Alex Glusman June 3, 2016 Follow @AlexGlusmanJune 3, 2016 Most small businesses have to fight for their share of the market, especially when it comes to web searches. Keyword rankings may fluctuate on a daily basis, leaving your business listing well below your competitors. Google AdWords is a pay-per-click advertising service that will help … Continue reading 5 Things To Keep In Mind When Using Google AdWords For Small Businesses

Google has a new tool for small businesses to check how well their web site scores

Google’s new tool not only scores your page speed but also gives you a score for how mobile-friendly your website is. Barry Schwartz on June 2, 2016   Google launched a new small business-friendly tool at testmysite.thinkwithgoogle.com that will show how mobile-friendly and fast a site is. The new tool combines the mobile-friendly testing tool … Continue reading Google has a new tool for small businesses to check how well their web site scores

How Small Businesses Can Make the Most of Year-Round Holidays

by Andrew Gazdecki May 20, 2016 Follow @biznessappsMay 20, 2016 If you’re like us, Mother’s Day snuck up on you this year. It’s not just about showing appreciation for mom—it’s a big business. In the last decade, Mother’s Day spending has nearly doubled to 21.5 billion, and only about 2.5 billion of that is spent … Continue reading How Small Businesses Can Make the Most of Year-Round Holidays

Top Benefits of Outsourcing for Small Businesses (and Freelance Rates Around the World)

by Juste Semetaite May 18, 2016 Follow @JusteSemMay 18, 2016 As a business owner, you must feel the constant pressure to stay on top of industry trends, keep up with (and stay ahead of) your competitors, and always, always look to the future. What is going to be the next big thing that can skyrocket … Continue reading Top Benefits of Outsourcing for Small Businesses (and Freelance Rates Around the World)