Tag Archives: Businesses

Customer Service is Crucial for Small Businesses During the Holidays

David Kiger — December 8, 2016 Follow @davidkiger— December 8, 2016 The holiday shopping season brings that odd combination of fun, exciting and stressful times. New small business owners may find the seasonal rush to be an eye-opening experience, one that has significant sales opportunities and potential for growth, but also filled with tricky situations. … Continue reading Customer Service is Crucial for Small Businesses During the Holidays

WordPress 4.7 is out, targets new businesses with easier website creation

Latest version of the No. 1 CMS simplifies the website creation process for new business owners and includes the new Twenty Seventeen default theme. Matt McGee on December 7, 2016   WordPress has already earned a reputation as one of the easiest ways for a new/small business to get online, but the company is making … Continue reading WordPress 4.7 is out, targets new businesses with easier website creation

5 Elements to Build a Digital Marketing for Small Businesses

Angela Hausman, PhD — November 15, 2016 Follow @MarketingLetter— November 15, 2016 Data driven digital marketing My focus is on mid-sized and high-growth startup businesses. In honor of Small Business Saturday (coming on Nov 26th-just after Black Friday), I’m shifting focus to write about digital marketing for small businesses, so I’ll try to give a … Continue reading 5 Elements to Build a Digital Marketing for Small Businesses

6 Ways Businesses Can Adopt A Growth Mindset Culture

Sarah Goodall — November 19, 2016 Follow @sarahgoodall— November 19, 2016 Culture is one of those intangible aspects of business which cannot easily be ‘managed’ but left without direction, can leave employees feeling disengaged, detached from their purpose and less loyal to their employer. My husband is training to be a secondary school teacher (in … Continue reading 6 Ways Businesses Can Adopt A Growth Mindset Culture

Service is the New Product: How Service Businesses Can Reap the Benefits of e-Commerce

Sarah Jordan — November 20, 2016 Follow @http://www.twitter.com/sarahmcjordan— November 20, 2016 Delivering a service can be a lot like delivering a product. You know your audience, their challenges, and what they need to overcome them. But serviced-based and product-based businesses also have their differences – a lot of them. Services not only require much more … Continue reading Service is the New Product: How Service Businesses Can Reap the Benefits of e-Commerce

The Local Search Problem Most Businesses Don’t Know About

by George Freitag, Op-Ed Contributor, November 10, 2016 As online shopping becomes more and more popular, the “local pack” in Google’s search results is quickly becoming the most important way for businesses to convert online customers into offline customers. As most businesses know, a key component to appearing in these local packs is optimizing your … Continue reading The Local Search Problem Most Businesses Don’t Know About