David Hunter — March 23, 2019 Follow @DavidHunterErie — March 23, 2019 We have all seen it: a company that is mentioned in press releases, news articles, blogs, and more. But how are they getting these mentions and how is it positively affecting their business? Let’s learn a little bit more about what are called … Continue reading How Your Business Can Benefit from Local Citations
Melissa Ingold — March 23, 2019 Follow @timefreedombiz — March 23, 2019 rawpixel / Pixabay What’s that you say? You’re having a tough enough time getting comfy with the idea of outsourcing specific workloads, and the prospect of hiring a personal assistant makes you cringe? I hear that, lovely. As entrepreneurs, we’re typically self-reliant, hard-working … Continue reading Do YOU Need to Hire a Personal Assistant for Your Business?
Using the mere exposure effect to retarget campaigns, risk compensation theory, social proof or using someone else’s halo are just some of the ways marketers can influence purchasing decisions. Jacob Baadsgaard on March 22, 2019 at 10:11 am Most of us like to believe that we’re inherently logical people, especially when it comes to purchasing … Continue reading Cognitive biases: How to get people to prefer your business
Patrick Gillooly — March 21, 2019 — March 21, 2019 When I’m out talking to small business owners, or those who work in social media marketing for a living, I often get a few very similar questions: “Do I need to be on every social media platform? There are so many!” “Facebook is the place … Continue reading Which Social Media Platform is Right For Your Business in 2019?
Amanda Clark — March 21, 2019 Follow @GrammarChicInc — March 21, 2019 A question we get asked all the time by small business owners: Is content marketing really worth the cost? Does the payoff ultimately redeem the time and effort put into writing, publishing, and monitoring blog and social media content—or the money spent outsourcing … Continue reading 6 Reasons Your Small Business Should Invest in Content Marketing
Kurt Avarell — March 20, 2019 — March 20, 2019 No matter what your profession is, tax season will never be described as “easy.” For tax professionals, packing the bulk of the year’s work into a few short months defies all possibility of normalcy in the workplace. The combination of long days, lack of sleep, … Continue reading 5 Business Survival Tips from 5 Tax Professionals
Kara Perez — March 18, 2019 — March 18, 2019 When you work for yourself, the lines between your personal life and business life can blur easily. Normal work hours can no longer apply. And you might find that your friends want to pick your brain more than once about your area of expertise. While … Continue reading How to Handle Friends Who Want Free Advice When You’re a Small Business Owner
Choncé Maddox — March 15, 2019 — March 15, 2019 There’s no denying it. All business owners need a solid emergency fund. While you are in charge of your own income, it’s bound to fluctuate and you may have some rougher months as a result. This is why it’s best to be prepared with a … Continue reading How Big Should Your Emergency Fund Be as a Business Owner?
Mike Kappel — March 14, 2019 Follow @PatriotSoftware — March 14, 2019 Starting a business takes guts. And, pursuing your passion requires you to take risks. To maximize your entrepreneurial experience, you need to be willing to step outside of your comfort zone. Going outside of your comfort zone makes all the difference when it … Continue reading 6 Small Business Benefits of Leaping Outside Your Comfort Zone
Ben Duchesney — March 13, 2019 — March 13, 2019 I like old cars – the more problems, the better. When you like old cars, you learn to enjoy the brief pause of a roadside breakdown, but also the tricks to get the car moving again: a jumpstart. Get the car moving, drop it into … Continue reading How to Jumpstart a Successful Blog for Your Small Business
