Erin P. FriarApril 21, 2015 Having a solid company culture has multiple benefits such as increased employee engagement, strengthened brand image, and higher quality goal alignment. Building this type of environment can be difficult when a company’s employees aren’t in one physical office location, but there are best practices for doing just that. Here are … Continue reading Building Company Culture with Remote Employees
Jordana KleinApril 18, 2015 Just starting a business and want to promote it on social media? Own a business and want to engage more consumers through online content?Interested in how businesses use social media to build their brand? We are about to help with all of the above with this “back to the basics” post … Continue reading Back To The Basics: Building Your Brand On Social Media 101
Scott FenstermakerApril 16, 2015 For the small or medium-sized business, it makes sense to use different social networks to find potential employees, business partners, suppliers and sales prospects. Perhaps you want to get additional insight on an industry or company, so connection with thought leaders is a priority. Here are a few tips that will … Continue reading Building Parternships: How To Use Social Media To Connect With Professionals
Bill FaethApril 14, 2015 How common is online community? Well, there are something like 4 million or more businesses with brand pages on Facebook. However, only several thousand of these companies have more than a million fans. How many of these brand presences are true online community? Not nearly enough. There’s a big difference between … Continue reading 15 Quick Tips for Building an Online Community
Columnist Alex Lirtsman walks us through essential tasks to ensure your redesign achieves the results you’re seeking. Alex Lirtsman on April 10, 2015 They say you can’t manage it if you can’t measure it. As digital marketers, we know that you can measure almost everything nowadays, so the difficulty is focusing on what’s really important. … Continue reading 6 Steps For Building Better E-Commerce Prototypes
Sabel HarrisApril 7, 2015 One of the biggest barriers to overcome in great relationship management is the moment of terror. Know it? It happens right before you press that Send button. That fear that your message won’t be welcome. That your contact, instead of thinking positively of you, will press the Delete key on your … Continue reading Relationship Building With Influencers, Executives, And VIPs
Steven HughesApril 5, 2015 Building a new business or brand requires more than the ability to produce and deliver high-quality products or services. Understanding how to succeed when launching an online marketing strategy is essential regardless of the type of business you are running and the audience you need to reach. Utilizing marketing online is … Continue reading Back To The Basics: Building A New Business
Brent PohlmanApril 3, 2015 Everyone these days is talking about content marketing. Many people write content about their companies, their clients and their product/service offerings. It is a great way to get your company noticed online and it can help drive people to your company online and offline through word-of-mouth. Have you ever thought of … Continue reading Building Influence Rapidly
As the rate of change within marketing accelerates, brands will either lead or be left behind. Columnist Paul Roetzer posits that marketing talent, not technology, will determine the winners and losers. Paul Roetzer on April 1, 2015 Marketing technology solutions are abundant, but the talent fully trained to activate and optimize them is scarce. That … Continue reading 20+ Resources For Building Tech-Savvy Modern Marketers
Zvi BandMarch 26, 2015 We believe relationships power great businesses. So our team at Contactually is always working on how we can help empower great relationships, through proven and new methods. We’ve heard of Basketball Diplomacy — how about Basketball Relationships? Hmm, maybe not as news-worthy or “diplomatic,” but along the same lines for relationship … Continue reading Building Relationships in Your Network: How a $20 Gift Can Have a Huge Impact
