Tag Archives: Blast

Authors Guild And Others Blast Internet Archive’s Lending Library

Authors Guild And Others Blast Internet Archive’s Lending Library by Wendy Davis , Staff Writer @wendyndavis, August 19, 2022 The nonprofit Internet Archive is comparable to the original Napster, and a digital book lending program run by the nonprofit is similar to “the most flagrantly illegal pirate websites.” At least that’s what the Authors Guild, National … Continue reading Authors Guild And Others Blast Internet Archive’s Lending Library

On Email Blast – 4 Tips to Send Better Email Campaigns

Julian Canlas — November 13, 2018 — November 13, 2018 Email blast is bad. There, we said it. Email campaigns should never be unsolicited, but helpful and responsive. They should be careful and resourceful – not lazy and unfocused. Emailing, in general, should never seem aggressive. Unsolicited B2C cold emailing campaigns are now illegal in … Continue reading On Email Blast – 4 Tips to Send Better Email Campaigns

The Last Blast: Retailers Are Moving To Behavioral Emails

The Last Blast: Retailers Are Moving To Behavioral Emails by Ray Schultz , Columnist, June 7, 2018 Email remains the most profitable channel. But batch-and-blast mailing is fading out as behavioral targeting takes over — especially in retail, according to Marketers Are On A Mission, a study by SmarterHQ, Cheetah Digital, Liveclicker, and Mailcharts. Amazon … Continue reading The Last Blast: Retailers Are Moving To Behavioral Emails

Reasons to Ditch “Batch and Blast” and Get Started with Email Marketing Personalization

by VerticalResponse December 2, 2015 Follow @VR4SmallBizDecember 2, 2015 We all like to believe we’re special. Or as anthropologist Margaret Mead wryly put it, “Always remember that you are absolutely unique — just like everyone else.” That belief (or state of denial) is why so-called “batch and blast” email is usually less effective than email campaigns … Continue reading Reasons to Ditch “Batch and Blast” and Get Started with Email Marketing Personalization

Blast Through The Most Common Business Blogging Obstacles

Julia BorginiApril 16, 2015 By now you’ve heard all the stats about business blogging… Nearly 40% of US companies use blogs for marketing purposes. B2B companies that blog get 67% more leads per month than those who don’t. Companies that blog have 55% more website visitors. In fact, that’s probably why you started a business … Continue reading Blast Through The Most Common Business Blogging Obstacles