Tag Archives: Between

Study: Striking Differences Between Digital Readers Who Do/Don’t Consume COVID News

Study: Striking Differences Between Digital Readers Who Do/Don’t Consume COVID News by Sara Guaglione , December 22, 2020  A recent study by data solutions company Lotame examined the digital behavior of COVID-19 content readers versus non-COVID-19 content readers. It found that consumers of COVID-19 content were more likely to be family-focused, female and young, compared … Continue reading Study: Striking Differences Between Digital Readers Who Do/Don’t Consume COVID News

Bridging the Gap Between Blog Traffic and Lead Generation

Kristen Deyo November 16, 2020 Turning your blog into a lead generation engine is no easy feat, but it is worthwhile and—better yet—completely achievable. In fact, marketers who consistently blog see 67 percent more leads than those who don’t. And 57 percent of marketers say they have “gained customers specifically through blogging.” So, how do … Continue reading Bridging the Gap Between Blog Traffic and Lead Generation

6 Similarities Between Professional Athletes and Entrepreneurs

Dominic Blanco October 30, 2020 Professional athletes and entrepreneurs are very similar. From the ability to create goals and see them through, to the understanding that there will be many obstacles along the way, they understand what it takes to be successful. As a former professional baseball player turned entrepreneur myself, I am often reminded … Continue reading 6 Similarities Between Professional Athletes and Entrepreneurs

SEO vs. Social Media: The Differences Between Search and Social Traffic

Jock Breitwieser October 13, 2020 SEO and Social Media actions produce different outcomes. But they do have the same goal, and that is to drive website traffic and conversion. The thing is, they both have vacancies. Surprisingly, they simply fill-in what’s lacking on the other. Let’s find out how their differences allow them to address … Continue reading SEO vs. Social Media: The Differences Between Search and Social Traffic

3 Ways to Understand the Difference Between SEO and SEM in Digital Marketing

Jock Breitwieser October 2, 2020 Are you looking to find the perfect digital marketing strategy for your business? Search marketing can work well for you if you want to raise brand awareness, boost website traffic, and increase your revenue. However, for you to run your campaign well, you must familiarize yourself with the most popular … Continue reading 3 Ways to Understand the Difference Between SEO and SEM in Digital Marketing

What Is the Difference Between an Assessment and a Quiz?

Jarrell Chalmers August 13, 2020 One of the most common questions we receive from B2B Marketers is how do interactive assessments vary from quizzes? Quizzes play an entirely different role in the marketing & sales funnel than assessments. Quizzes do an excellent job capturing the top of the funnel leads, while assessments are designed to … Continue reading What Is the Difference Between an Assessment and a Quiz?

Video Closes the Distance Between Brands and Their Audience

Megan Doherty June 25, 2020 Personal video conferencing and social media streaming app usage has risen following COVID-19. In the last week of March alone, downloads for the video conferencing app Houseparty grew 735x over previous numbers. Zoom’s user base grew to 200 million, a consumer-level status unprecedented for the primarily business-to-business service. Facebook and … Continue reading Video Closes the Distance Between Brands and Their Audience

Tips on How You Can Bridge the Gap Between Remote and In-Office Contact Center Agents Faster With the Right Workforce Management Strategy

Laura Krajewski June 22, 2020 Last fall, Global Workplace Analytics told us that the number of people who work from home has increased by 140% since 2005. And as we live and work through a pandemic, that number has only grown. In the last few months, technology giants like Apple, Facebook, Microsoft and Twitter have … Continue reading Tips on How You Can Bridge the Gap Between Remote and In-Office Contact Center Agents Faster With the Right Workforce Management Strategy

The Strong Link Between Engagement, Retention, and Career Pathing: Examples of Employee Development Plans that Give your Contact Center Agents a Reason to Stay and Work Hard

Laura Krajewski — May 22, 2020 I have this friend — let’s call him Josh. He’d been at his job for a year, even though he didn’t love the work he was doing. The job offered Josh good pay, security and professional experience. But, ultimately, it wasn’t the kind of work he wanted to do … Continue reading The Strong Link Between Engagement, Retention, and Career Pathing: Examples of Employee Development Plans that Give your Contact Center Agents a Reason to Stay and Work Hard