Isabel StewartOctober 31, 2015 Christmas may seem a while off, but as marketers, with campaigns to create, it’s drawing dangerously close. While it might be way too early to start opening advent calendars or even buying presents, it’s exactly the time to get your holiday marketing all wrapped up. The countdown to Christmas is the … Continue reading 5 Best Christmas Marketing Emails
Laura DonovanOctober 30, 2015 A Zombie Apocalypse is quite possibly one of the worst things that could happen, but equally as bad would be a Social Media Marketer that didn’t have the experience or knowledge to handle an apocalyptic situation. If you want to have a successful and smooth Social Media Campaign hiring a professional … Continue reading Hiring a Seasoned Social Media Marketer is Best (Like Rick Leading You in the Zombie Apocalypse)
John HewickOctober 30, 2015 Agile and Waterfall are two different approaches to software development. Agile was in fact developed in response to the linear sequential design process of Waterfall, which can limit designers. Agile offers more freedom, Waterfall more structure. If you are starting a software design project, you are probably wondering which method is … Continue reading Agile vs Waterfall – Which Is Best for Your Project?
Juliet CarnoyOctober 22, 2015 Instagram is the latest and greatest tool for digital marketers. Not only does it have an active base of over 400 million monthly users (that’s 17% of the US adult population!) But it offers plenty of opportunities for brands to improve brand awareness and engagement. Businesses are flocking to the platform … Continue reading Shh! The Best Kept Secrets in Instagram Marketing
Stephanie TrembathOctober 21, 2015 There’s a certain science to crafting an Instagram caption. Similar to creating a compelling Instagram bio, the caption you write for each Instagram photo should add value and be consistent with your overall account narrative. Aside from the obvious tips on using proper grammar and spelling, if you develop a voice, use emoji’s and … Continue reading How to Create the Best Instagram Caption
Peter StarkOctober 20, 2015 We recently consulted with a team that is struggling with low morale. Almost everyone on the team was experiencing low levels of motivation and engagement. To my surprise, however, we found that in this particular case the team’s top performers and most engaged employees had some of the lowest levels of … Continue reading The Reason Your Best Employees Are Unhappy
Personal Branding BlogOctober 18, 2015 Customization is key. Never before have those three words applied more to the job market. Today, recruiters and hiring managers aren’t looking for resumes with generic experience; they’re looking for job seekers with resumes that directly relate to the role being filled. In fact, 87 percent of the 411 HR … Continue reading 3 Best Ways To Customize Your Resume
Paula CrerarOctober 19, 2015 Experienced product marketers know that to have a great product launch sales teams need to be armed with effective sales training, messaging and sales tools. Whether it’s a major launch or a minor release with a few new features, before you go to market you need to at the very least … Continue reading The Best Sales Content for a Successful Product Launch
Ashley AndradaOctober 17, 2015 According to the Association of National Advertisers, 63% of advertisers planned to increase their budgets for native advertising in 2015, expanding spend to $ 10.7 billion, an impressive 150% increase over 2013. The concept of native ads has been around for decades in print, but the advent of digital advertising has … Continue reading 3 Best Practices for Commanding Audience Attention with Native Advertising
By Haris Bacic October 16th, 2015 In this article, we’ll go over the 5 best WordPress audience plugins that will help you better understand your website users, get information from them, and keep your website more secure. Google Analytics by Yoast Most website owners probably already use Google Analytics (GA). It is the leader … Continue reading 5 Best WordPress Audience Understanding Plugins
