Tag Archives: best

Here’s why spaving is probably not the best financial strategy for you

October 13, 2024 Here’s why ‘spaving’ is probably not the best financial strategy for you Spaving, where you spend more to save more, is the latest financial trend. But this new strategy is really just an old marketing trick. BY Emily Guy Birken Sometime in the mid-1980s, my stepfather was in need of a 15mm socket. … Continue reading Here’s why spaving is probably not the best financial strategy for you

Improving site speed for conversions: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Site speed best practices and tools. MarTechBot on October 7, 2024   Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech … Continue reading Improving site speed for conversions: Best of the MarTechBot

Hiring a content strategy development manager: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: roles and responsibilities for content strategy development. MarTechBot on September 30, 2024   Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from … Continue reading Hiring a content strategy development manager: Best of the MarTechBot

The best deployment model for martech genAI

Revolutionize your martech team’s genAI approach with a dynamic blend of open, decentralized and centralized models for integration. Frans Riemersma on September 23, 2024   Many companies are struggling to prepare their organizations for generative AI. As they navigate this process, they typically choose from one of three models: the centralized, decentralized or open approach. … Continue reading The best deployment model for martech genAI

Role of a marketing technology manager: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Understanding the role of a martech manager and how to hire one. MarTechBot on September 23, 2024   Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model … Continue reading Role of a marketing technology manager: Best of the MarTechBot

Using mobile measurement partners to drive bookings: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: MMP measurements to increase mobile and web bookings. MarTechBot on September 16, 2024   Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content … Continue reading Using mobile measurement partners to drive bookings: Best of the MarTechBot

Measuring customer acquisition cost: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: calculating marketing efficiency with CAC. MarTechBot on September 9, 2024    Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech embedded … Continue reading Measuring customer acquisition cost: Best of the MarTechBot

Essential stack for a B2B startup: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: the most important platforms for growing a B2B startup. MarTechBot on August 26, 2024   Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on … Continue reading Essential stack for a B2B startup: Best of the MarTechBot

Transitioning to a headless CMS: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Factors when considering a headless CMS. MarTechBot on August 19, 2024   Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech … Continue reading Transitioning to a headless CMS: Best of the MarTechBot

CDP and customer experience: Best of the MarTechBot

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: CDPs and metrics for powering customer engagement. MarTechBot on August 12, 2024    Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from … Continue reading CDP and customer experience: Best of the MarTechBot