By Sarah Lynch January 07, 2023 There was an owl in the room. Zaria Parvez entered Duolingo’s Pittsburgh headquarters for the first time in September 2021 and spotted a human-size green and orange owl costume slumped on an empty table. Before the pandemic, this mascot had only been trotted out to promote the language … Continue reading How Gen Z social media managers became the new CMOs
By James I. Bowie November 08, 2022 Elon Musk’s newly unveiled plan to allow Twitter users to sport the social media platform’s coveted blue check for a mere $7.99 per month has focused unprecedented attention on the symbol. In some sense, the fate of the company—financially, culturally, and politically significant as it is—hangs on … Continue reading Behind the design of Twitter’s blue check—and how it became a polarizing symbol
By Elissaveta M. Brandon August 14, 2022 If you’ve spent any time on TikTok lately, you may have noticed a sudden obsession with color—or rather the absence of it. “There’s been a disappearance of color variety everywhere in the world,” one user says. “Now I’m insecure about liking neutrals,” another comments. It all … Continue reading How gray became the king of color
By Moises Mendez II July 21, 2022 A weird, bubblegum-pink condiment has taken hold of the internet. Dubbed Pink Sauce, the controversial product got its start on TikTok this summer when a woman began selling and shipping out the $20-per-bottle mystery substance with allegedly few precautions taken for food safety or regulations. Where … Continue reading How Pink Sauce became TikTok’s most viral—and controversial—condiment
Microsoft Teams, Verizon and Facebook all played key roles. Rodric Bradford on November 10, 2020 When people think of the United Service Organizations (USO), they think of Bob Hope hosting elaborate overseas concerts, comedy shows, and sporting events starring the best that U.S. entertainment has to offer. In the nearly two decades since Hope’s passing, … Continue reading How the USO became a veteran at hosting virtual events
Jim Moliski — March 24, 2020 Are your salespeople prepared for the unique challenges of virtual selling? Before this month, at least 70 percent of sales calls were virtual, according to a study from Inside Sales. With the effects of the current pandemic, that number has skyrocketed. Great web conferencing platforms are within everyone’s reach, … Continue reading Virtual Selling Just Became Vital to Your Business
Max Palmer — November 14, 2019 We often look at every billionaire and write their success off to luck or natural ability. It is a huge fallacy to commit this type of thought, though, and, it is actually detrimental you. Making excuses for others’ success gives us a reason not to work hard. It is … Continue reading 6 Habits Almost Every Billionaire Formed Before They Became Famous
By Gennaro Cuofano March 6th, 2018 With the team at WordLift, we try to experiment on a daily basis to keep up with Google’s search algorithm evolution. In fact, Google’s search algorithm is a sort of black box, where you know the input A and output B but can’t be sure of what happened within the … Continue reading The Featured Snippet Framework: How I Became A Featured Snippet
by Joshua Daniels July 17, 2016 Follow @_joshdanielsJuly 17, 2016 If you’re familiar with the terms ‘inbound marketing’, ‘PPC’ or ‘SEO’, then the chances are, you’re familiar with Neil Patel. However, if for some strange reason you’re not familiar with this digital genius, then head over and check out Neil’s blog. Born in London, UK, … Continue reading How Neil Patel Became a Multi-Millionaire [Infographic]
Hessie Jones December 3, 2014 Social networking is a phenonmena that has gained incredible strength and continues to flourish. I remember a previous boss assumed it would die because he argued, Social networks will never be able to effectively monetize themselves…. He said this when Facebook wielded its way surreptitiously, but switfly, among an … Continue reading The Awesome Power Of Community: How I Became The Anti-Marketer
