WLA shares commitment to combating match fixing and maintaining sports integrity Sophie Atkinson The World Lottery Association (WLA) has announced that it has ramped up activities to combat match fixing and other illicit activities which impact the industry. “Together with other stakeholders, we are leading this global fight,” the WLA says. In a deeper look … Continue reading WLA shares commitment to combating match fixing and maintaining sports integrity
Category Archives: Sports Branding
How Nobull became a sports brand all-star
By Christopher Cason July 02, 2023 If you tuned in to this year’s NFL Scouting Combine back in early March, you couldn’t miss Nobull. From the athletes’ apparel to the press conference backdrops, the bold, all-caps branding of the Boston-based training apparel and footwear company took center stage. It was the first of a … Continue reading How Nobull became a sports brand all-star