Tag Archives: Avoid

How to avoid the creep-factor when building digital experiences powered by machine learning

The purpose of tech is to advance the human experience, not the other way around, says Katrina Taylor, head of user experience and product design for fashion rental site Armoire. Amy Gesenhues on November 8, 2019  When building a fashion site designed to recommend personalized styles for customers, Armoire knew it had to deliver a … Continue reading How to avoid the creep-factor when building digital experiences powered by machine learning

10 Tips to Master Social Media for Business (and 10 Pitfalls to Avoid)

Sheri Frey — September 17, 2019 — September 17, 2019 Even since its inception in the mid to late 2000s, social media has been a powerful tool for connecting solopreneurs and their online businesses with highly targeted audiences of potential customers. If you’re trying to figure out how to promote affiliate marketing products or how … Continue reading 10 Tips to Master Social Media for Business (and 10 Pitfalls to Avoid)

Are you making these mistakes with your metrics? Here’s how to avoid them

It is important to audit analytics practices and maintain flexibility in your tactical approach to adapt to market conditions and technology that could affect results. Gabe Davis on September 10, 2019 As a marketer, you are keenly aware of how important it is to monitor your website performance. It’s why Google Analytics and Adobe Analytics … Continue reading Are you making these mistakes with your metrics? Here’s how to avoid them

7 Ways to Avoid Financial Stress When Running a Business

Robert Gloer — August 28, 2019 Follow @IOUFinancial — August 28, 2019 Running your own business requires careful thought and planning. But even with all that, it’s hard to avoid feeling financially stressed from time to time. Handling the stress productively can help your business succeed. But avoiding it in the first place can also … Continue reading 7 Ways to Avoid Financial Stress When Running a Business