Want to get media attention for your business but not sure where to start? It can all feel a bit overwhelming when you’re not sure what to do or how to go about it, can’t it? All that jargon just makes it worse. And, if you’ve already tried to get media attention and not got … Continue reading 5 Questions to Kick Start Media Attention for Your Business
Tag Archives: Attention
How to Write Killer Headlines that Grab Attention
Three simple rules for writing blog headlines that attract more traffic to your blog. For seven seconds you’re mine. But that’s all I get. Just seven seconds and you’re on to the next blog article. With excessive amounts of content all competing for attention in a crowded media landscape, the average reader takes just seven … Continue reading How to Write Killer Headlines that Grab Attention
Video Content Holds Consumers’ Attention Span Longer
Visual content usually guides purchase decisions, especially video. It also prompts searches and sharing. We are more likely to remember brand messages with video. Some retailers have added spin photography that allows shoppers to get a 360-degree view of the product. Forrester Research says content is much more likely to land on page one in … Continue reading Video Content Holds Consumers’ Attention Span Longer
A 5-Step Recipe to Snag Subscribers’ Attention
We’ve created a recipe of sorts, so the next time you sit down to whip up a batch of sweet emails you’ll have all the ingredients you need to grab readers’ attention. 1. Create a killer subject line from scratch When you bake chocolate chip cookies your whole house smells great, right? That smell grab’s … Continue reading A 5-Step Recipe to Snag Subscribers’ Attention