Visual content usually guides purchase decisions, especially video. It also prompts searches and sharing. We are more likely to remember brand messages with video. Some retailers have added spin photography that allows shoppers to get a 360-degree view of the product. Forrester Research says content is much more likely to land on page one in … Continue reading Video Content Holds Consumers’ Attention Span Longer
Tag Archives: Attention
Google My Business Dashboard: 5 Messages that Need Attention
Google My Business has become a very important part of business owners’ online marketing strategies, and as such it is important to maintain it in a good status. Having to manage the Google My Business account and in addition the updates that Google has done lately can be a little challenging, especially when Google shows … Continue reading Google My Business Dashboard: 5 Messages that Need Attention
A 5-Step Recipe to Snag Subscribers’ Attention
We’ve created a recipe of sorts, so the next time you sit down to whip up a batch of sweet emails you’ll have all the ingredients you need to grab readers’ attention. 1. Create a killer subject line from scratch When you bake chocolate chip cookies your whole house smells great, right? That smell grab’s … Continue reading A 5-Step Recipe to Snag Subscribers’ Attention
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