Gregory T. Huang More than 80 percent of U.S. doctors surveyed use mobile apps or view professional content on mobile devices for work. That’s a significant increase over the numbers from around a year ago, according to a new survey. The main reasons for adoption? Improved patient care and communication, and time efficiency, doctors say. … Continue reading Mobile Health Adoption Growing Among Doctors, for Apps and Content
Anastasia LamotchkinaJanuary 19, 2015 1. Cloudmagic The amazing thing about CloudMagic is that it works with almost all the email services you’re likely already using. It ties up every account you have neatly into an all-around well-designed and highly useful cloud app. The beauty of CloudMagic is its simplicity, while it is super lightweight, fast … Continue reading 5 Cloud Apps That Make Email Less of a Struggle
Reported new features headed to Twitter should be well received by both advertisers, publishers and the avid video consumer. Greg Finn on January 9, 2015 In a pitch to media buyers at this year’s Consumer Electronics Show, Twitter caught the attention of folks with a variety of improvements on par with the shiniest of the … Continue reading Twitter To Expand Ads To Publishers & Apps, Will Also Begin Auto-Playing Video
There’s no question that 2014 was — finally — the year of mobile, as once-just-talked-about technologies and consumer behaviors arrived in the mainstream. Pamela Parker on December 29, 2014 at 11:11 am Mobile devices and consumers’ rapid adoption of them are affecting all aspects of digital marketing, as people increasingly seek to engage with brands … Continue reading Mobile Apps, Beacons, SEO & More: Marketing Land’s Top 10 Mobile Marketing Columns Of The Year
Steve Young December 20, 2014 It can a quite an overwhelming and time-consuming task to balance your business, its social media accounts, and blog presence all at once. But help is at hand in the form of these 10 awesome apps that help businesses manage all their social media accounts effortlessly and in as … Continue reading 10 Awesome Apps that Help You Manage Your Social Media Accounts
Data precedes DAA introduction of “AppChoices” consumer tool. Greg Sterling on October 26, 2014 The Digital Advertising Alliance (DAA), a consortium of online advertising trade groups, commissioned Zogby Analytics to survey mobile users about their attitudes toward mobile advertising. Zogby polled 1,015 adults, mostly about in-app advertising and related issues. At the highest level, the … Continue reading Survey: 58 Percent Prefer Ad-Based Apps To Paid, Freemium Models
New free service, part of Twitter’s Fabric app development platform, is available globally today for iOS, Android and the web. Martin Beck on October 22, 2014 at 3:23 pm No one likes being forced to create another user name and password. It’s one of the biggest frustrations of the internet age. And Twitter is aiming … Continue reading Goodbye Email & Social Logins? Twitter “Digits” Lets Apps & Sites Offer Login Via Phone Number
With the Apple iOS 8 update, developers have access to share extensions, giving users the ability to customize their options. Martin Beck on September 17, 2014 It’s long been an iPhone and iPod pain point. Sharing from a mobile browser to social media networks other than Facebook and Twitter has been a serious pain, requiring … Continue reading New In iOS 8: Sharing Is Much Easier To Pinterest, HootSuite & Other Apps
Marketers need to begin looking at data differently. I can’t say it loud enough. For many retailers, marketers, and buyers, there is a huge missed opportunity in mobile apps — not with cross-device attribution or location-based tracking and targeting with beacons, but in terms of search data in the app showing unmet demand. This was … Continue reading Search Data In Mobile Apps Shows Unmet Demand
By Kathy Sweedler/University of Illinois Extension Summertime! It’s a wonderful time of year to slow down and relax after a busy school year of homework, events and bustling to be on time. Summer also is a chance for children to practice life skills, including money management. Of course, the lessons need to be both age-appropriate … Continue reading Family checkbook: Introduce children to money-related apps
