Tag Archives: Applying

Are You Looking at the Job Fit Theory When Applying for Jobs?

Samar Birwadker — August 4, 2019 Follow @samarbee — August 4, 2019 If you’re not applying the job fit theory to every position you’re considering, you risk accepting a job you’re not fit for. Your personality impacts everything you do. What clothes you wear, who you’re friends with, and, stay with me now, even what … Continue reading Are You Looking at the Job Fit Theory When Applying for Jobs?

Milkshake marketing: Applying the ‘Jobs to be Done’ theory to your email marketing campaign

Businesses need to know the problems their customers are solving and email marketing is a great way to learn about them. Richard Carey on May 9, 2019 In his book, “Innovator’s Solution,” Clayton Christiansen told the story of a restaurant chain that wanted to increase the sales of their milkshakes. After observing their customers, they … Continue reading Milkshake marketing: Applying the ‘Jobs to be Done’ theory to your email marketing campaign

Applying a Customer Engagement Model To Your Channel Partners

Ingrid Catlin — March 27, 2019 Follow @blueingy — March 27, 2019 Gallup, an organization long noted for its in-depth analysis of employee and customer engagement, identified a number of necessary requirements for successful B2B customer focus. Dubbed the Customer Engagement Hierarchy, the model includes those elements that go beyond standard customer satisfaction and increase … Continue reading Applying a Customer Engagement Model To Your Channel Partners

4 Reasons You Didn’t Hear Back After Applying for a Job

Jon Shields — September 27, 2017 Follow @thejonshields — September 27, 2017 StockSnap / Pixabay One of the most demoralizing aspects of the job search is clicking “submit” on an online application only to be faced with deafening silence. Some job seekers submit dozens of applications without hearing anything back, making it difficult for them … Continue reading 4 Reasons You Didn’t Hear Back After Applying for a Job

The value of applying artificial intelligence in display advertising

From increased efficiency in campaign management to stronger personalization, columnist Adam Grow explains how AI is changing the face of digital advertising. Adam Grow on June 12, 2017   Technology is advancing at an accelerated rate, and the far-fetched dreams of yesterday are quickly becoming the innovations of today. For the longest time, artificial intelligence … Continue reading The value of applying artificial intelligence in display advertising