Facebook and Google are dominating mobile advertising, so what are marketers to do? Columnist Brian Handly discusses the solution to competing with the internet behemoths. Brian Handly on November 29, 2017 Early this year, I was invited to attend a meeting with a digital sales team for a well-known media company and an agency … Continue reading Taking on the duopoly: What are the mobile advertising alternatives to Facebook and Google?
Katherine Raz — June 19, 2017 Follow @Signal— June 19, 2017 These days, discounts and free shipping offers are considered par-for-the-course in e-commerce marketing. In order to entice customers and keep them coming back, you have to rely on frequent dollars or percentage-off offers in your marketing. The same is true for your email list … Continue reading 5 Alternatives to Offering a Discount as your Email Signup Incentive
Rotem Gal — March 27, 2017 Follow @gal_rotem— March 27, 2017 While project management is being sought after by organizations to better carry out their projects and meet goals in a timely manner, recent statistics reveal that project management is failing. Nearly half of all traditional software projects are not delivered on time and exceed … Continue reading 3 Robust Alternatives to Microsoft Project Management Software
Jessica Davis — February 10, 2017 Follow @godotmedia— February 10, 2017 Hootsuite recently announced the retirement of its content suggestions, and several users were left devastated. After all, many marketers identify content curation and management as one of the most challenging tasks in their job descriptions. Why content suggestion tools shut down It isn’t the … Continue reading 3 Brilliant Alternatives to Hootsuite for Social Media Marketers
Deep Patel — January 21, 2017 Follow @realdeeppatel — January 21, 2017 PayPal has long been a dominant player in the digital currency industry. However, with the recent innovation stagnation and a platform designed for eBay sellers and buyers, there are many flaws of which competitors can take advantage. If you’re looking for an alternative … Continue reading Top 5 Online Payment Alternatives to PayPal
by Vanessa Rombaut Follow @vanessaincolourOctober 21, 2016 MailChimp is probably the most popular email marketing tool out there, and rightly so. Not only does it have beautiful templates, it has some powerful features that can catapult the average small business into Enterprise-techonology land, while keeping being mindful of a SME’s relatively modest budget. However, MailChimp … Continue reading 7 MailChimp Alternatives for Your Growing Business
by Christopher Moore July 4, 2016 Follow @cjmooreJuly 4, 2016 When it comes to fulfilling orders, you have to be smart about how you package your products. Packaging matters for a variety of different reasons including: Deliverability: If goods don’t arrive intact in the hands of your customers, you risk your reputation with them. Customer … Continue reading Packaging Alternatives to Protect Your Product
by Al Gomez June 25, 2016June 25, 2016 Whether you’re a corporate CEO or a small business owner, you’ve probably heard how beneficial blogging is for your enterprise. It’s not only a great content marketing strategy, it’s also a neat way to let your target audience know what’s going on in your company. From updates … Continue reading 4 Blogging Alternatives for Small Local Businesses
by Aleh Barysevich April 28, 2016 Follow @LinkAssistantApril 28, 2016 Google Alerts are a way to monitor the Web for mentions that matter to you. Services such as Google Alerts are unavoidable when it comes to being on the same page with your customers. They bring updates on products, competitors or any topic of your … Continue reading 3 Powerful Alternatives to Google Alerts for Small Business
by Christopher Jan Benitez March 13, 2016 Follow @christopherjanbMarch 13, 2016 Source: Pixabay Everybody knows PayPal. It is the most popular online payment service being used by freelancers, online shoppers, and businesses alike. It is also widely used to send money to anyone in the world. While it is reliable regarding buyer protection and security, … Continue reading 3 PayPal Alternatives for Secure and Easy Payments Online
