May 24, 2026 AI is already killing the executive assistant job BY Pavithra Mohan There is a growing body of evidence that AI is redefining white-collar work. It’s not just the endless rounds of layoffs at tech companies that herald this transformation. Entry-level jobs are disappearing in sectors like software engineering, leaving new college graduates scrambling … Continue reading AI is already killing the executive assistant job
The challenge is no longer collecting information, but making organizational knowledge accessible when decisions happen. By Susan Ferrari Published on May 11, 2026 For years, enterprise content has been treated like a storage problem. Documents were organized, archived, and secured across shared drives, PDFs, presentations, and internal systems. Companies built enormous libraries of … Continue reading You could already have the data AI needs to deliver value
April 23, 2026 This Buc-ee’s candy is going viral—and resellers are already flipping it for 4 times the price BY Anna-Louise Jackson Thanks to social media, a new legion of fans is discovering something new to love at Buc-ee’s: the OverBite. Though it’s been on the shelves at Buc-ee’s for several years, the hockey puck-shaped, chocolate-covered … Continue reading This Buc-ee’s candy is going viral—and resellers are already flipping it for 4x the price
March 26, 2026 The future of AI is already in your hands BY Yoonie Joung Artificial intelligence is moving into everything. It’s in the phone in your pocket, the watch on your wrist, the TV on your wall, and the appliances in your kitchen. As companies race to build AI wearables and ambient assistants, there’s a … Continue reading The future of AI is already in your hands
The most transformative AI tool for marketers might be the quiet assistant built right into your browser, offering instant context without breaking your flow. By Melissa Reeve January 20, 2026 While researching my upcoming book, Hyperadaptive: Rewiring the Organization to Become an AI-Native Enterprise, I tested countless tools. I want to talk about the … Continue reading The most useful AI tool might already be in your browser
Even without a CDP, marketers can start delivering personalized experiences by using existing CRM and BI tools to unify customer data. Caroline Hodson on October 9, 2025 Personalization is no longer optional. Customers expect a seamless, relevant experience at every touchpoint. For most marketers, however, this ambition is met with the harsh reality of … Continue reading How to unify customer data using tools you already have
At the MarTech Conference, we discussed why silos, integrations and neglected data streams keep marketers from seeing the full picture. MarTechBot on September 26, 2025 At the September MarTech Conference, MarTech Editorial Director Mike Pastore gathered three seasoned practitioners to tackle a deceptively simple question: if marketers are swimming in data, why are so … Continue reading Underutilized data sources: Unlocking what marketers already have
Here’s how to pressure test your value proposition and craft messaging that converts. Eric Dates on May 1, 2025 Many companies that think they have a marketing problem really have a clarity problem. They either: Don’t understand what makes their product matter. Or communicate it in a way that gets ignored. A value proposition … Continue reading If your value prop sounds like everyone else’s, you’ve already lost
December 30, 2024 These 4 graphs show where AI is already impacting jobs With a 200% increase in two years, the data paints a vivid picture of how AI technology is reshaping the workforce. BY Brandon Tucker Artificial intelligence has become a central topic of discussion nearly everywhere—from boardrooms to government agencies—and its implementation is driving … Continue reading These 4 graphs show where AI is already impacting jobs
April 18, 2024 Why a hiring rejection will sting, even if you already have a great job These four thought traps might be to blame. BY Kelly Justice Have you ever been in a position where you had a great job, but decided that it was time to look elsewhere for an opportunity to grow … Continue reading Why a hiring rejection will sting, even if you already have a great job
