MAICON’s approach to AI offers a practical framework for deciding which tasks to automate and which should remain human. By Lisa Shaw Published on July 31, 2026 The best AI workflows create more time for the work only people can do. That was driven home to me when I spoke with Cathy McPhillips, … Continue reading 4 questions to ask before adding AI to an event workflow
Build a repeatable system for creative experimentation using pre-vetted freelancers, modular briefs, and automated workflows. By Mike Ukstins Published on June 18, 2026 Your performance marketing metrics scream for help. Ad fatigue sets in across your social channels, and algorithms demand fresh visual assets. If you don’t feed them immediately, acquisition costs spike. … Continue reading How to sustain creative testing without adding headcount
Apple is adding tens of thousands of recipes to News+ A new Food section will also include stories about healthy eating, restaurants and more. kris holt Fri, Feb 21, 2025 Kris Holt Apple is set to give News+ subscribers more than a soupçon of fresh material. When iOS 18.4 and iPadOS 18.4 … Continue reading Apple is adding tens of thousands of recipes to News+
October 15, 2024 Spotify is adding new markets to its music video test Users who discover a song and then watch the accompanying video on Spotify are 34% more likely on average to listen to the song again the following week. BY Jessica Bursztynsky Spotify is expanding its beta test of adding music videos to the … Continue reading Spotify is adding new markets to its music video test
May 29, 2024 Stop & Shop is closing some locations, adding to the list of underperforming stores to shutter Legacy retail chains from Rite Aid to Family Dollar have said they will reduce or reevaluate their physical footprint this year. BY Tracy Brown Hamilton Dutch-based retailer Ahold Delhaize has shared plans to close a number of … Continue reading Stop & Shop is closing some locations, adding to the list of underperforming stores to shutter
Google is following Apple’s lead by adding new developer fees in the EU It’s charging developers who lead users outside the Play Store as part of the Digital Markets Act. Steve Dent Thu, Mar 7, 2024 NurPhoto via Getty Images (March 30, 2024) Google outlined the changes it will make to comply with the … Continue reading Google is following Apple’s lead by adding new developer fees in the EU
Nearly two-thirds (65%) of marketers are prioritizing technology over creativity, a new study from Clevertouch Consulting found. Chris Wood on February 22, 2024 Marketers are making martech a priority, although some organizations have found their stacks becoming increasingly complex and are looking to simplify them. Some 57% of marketers are feeling overwhelmed by the number … Continue reading Marketers keep adding tech despite feeling overwhelmed by too many tools
Marketing is getting more involved with cross-functional teams — and a lot of non-marketers don’t see this as a value add. Constantine von Hoffman on November 29, 2023 The enterprise-wide adoption of AI is adding to marketers’ responsibilities but diminishing their control over key technologies. That’s the conclusion of new Gartner reports about what CMOs … Continue reading AI is adding to marketers’ responsibilities while diminishing their influence
By Mark Sullivan November 01, 2023 LinkedIn is rolling out a new premium experience that uses generative AI to help job seekers find new positions. The features are powered by large language models in combination with a massive knowledge graph containing information and insights about 67 million employers and a billion professionals. Starting with … Continue reading LinkedIn is adding new generative AI tools to help job seekers
Even LinkedIn has Stories now Karissa Bell @karissabe LinkedIn is the latest platform to embrace the disappearing Stories format. The professional networking site unveiled its latest redesign that makes the company’s months-long experiment with LinkedIn Stories official. Beginning today, the company is rolling out the feature to all its users in the US … Continue reading Twitch is finally adding Stories and a feed for discovering new streamers to watch
