Tag Archives: above

Report: Stores still critical in consumer purchase journey, above TV and social

Study from Blis found that in-store browsing was the number one way consumers discovered new products. Greg Sterling on June 28, 2018   A new survey of 2,000 US consumers from location intelligence provider Blis argues that, contrary to marketers’ perceptions, the dominant way consumers discover new products is in traditional retail stores. At the … Continue reading Report: Stores still critical in consumer purchase journey, above TV and social

4 Ways Female Marketers (& All Women in the Workforce) Can Rise Above the Competition

Jenn Villa — June 14, 2018 — June 14, 2018 Free-Photos / Pixabay No matter the company, women in the workforce face a fair share of gender stereotypes. This is true, and we would never negate this fact. But all bias aside, there are many ways women unintentionally undermine their own business success. According to … Continue reading 4 Ways Female Marketers (& All Women in the Workforce) Can Rise Above the Competition

Innovation Best Practices — Three “Periscopes” to Help Rise Above

Lisa Fernow — February 23, 2017 — February 23, 2017 Anyone leading a well-established business faces the challenge of needing to innovate within a large organization while still getting the day-to-day business done. It’s not easy. Innovation is risky. It involves change. And in the heat of battle, it’s tempting to put innovation on the … Continue reading Innovation Best Practices — Three “Periscopes” to Help Rise Above

Going Above and Beyond With Your Email Marketing [Part 2]

by Matt BannerOctober 11, 2016 Previously on Sales Wars: Part 1 of our two part series “Going Above and Beyond With Your Email Marketing” emphasized the importance of personalizing and maximizing one’s email marketing strategy. This week—sales Jedi Matt Banner returns to share how this new and improved strategy can be used to take on … Continue reading Going Above and Beyond With Your Email Marketing [Part 2]