May 17, 2025 The real reason Starbucks baristas are so angry about its new dress code BY Grace Snelling On Monday, Starbucks rolled out a new dress code as part of its larger corporate overhaul. But union workers say the change is both restrictive and unproductive—and now, baristas are walking out. The dress code comes as … Continue reading The real reason Starbucks baristas are so angry about its new dress code
April 23, 2025 What Steve Jobs can teach us about rebranding BY David Placek A company’s corporate brand name should be its hardest working marketing asset. Nothing will be used more often or for longer than the company’s name. And in a world where competitors can copy almost everything else, they can’t duplicate your name. However, … Continue reading What Steve Jobs can teach us about rebranding
Teens are becoming more worried about the effects of social media More teens say social media is harmful, according to a new report from Pew. karissa bell Tue, Apr 22, 2025 Koren Shadmi for Engadget As lawmakers, regulators call for social media companies to do more to protect the mental health of … Continue reading Teens are becoming more worried about the effects of social media
April 19, 2025 Employees with the ‘Sunday scaries’? Here’s how to get your workforce excited about work BY Aytekin Tank We all know the “Sunday scaries”—that creeping anxiety as the weekend winds down. But what you might not realize is that leaders experience it too. As a CEO, I’ve found that the best way to fend … Continue reading Employees with the ‘Sunday scaries’? Here’s how to get your workforce excited about work
Uber Advertising Strategizes About Attention, Big Bites In Carrots by Laurie Sullivan , Staff Writer @lauriesullivan, April 11, 2025 Uber Advertising recently partnered with Lumen Research to answer questions about what drives attention on the company’s platform. Lift metrics produced the most surprising numbers, said Megan Petrie Ramm, director of Americas at Uber Advertising. The study showed that … Continue reading Uber Advertising Strategizes About Attention, Big Bites In Carrots
March 20, 2025 The effects of crime you don’t think about BY Garrett Langley The correlation between reduced crime rates and thriving communities is profound. Lower crime not only ensures the safety of residents but also sets off a chain reaction of positive outcomes that enhance the overall quality of life. In short, crime reduction touches … Continue reading The effects of crime you don’t think about
Forget persuasion. AI is changing the rules of B2B GTM, putting buyers in the driver’s seat. Find out how to adapt — or risk irrelevance. Mark Stouse on March 18, 2025 By 2028, traditional B2B marketing and sales tactics — from demand generation to outbound prospecting — will be nearly unrecognizable or extinct. Buyers … Continue reading The hard truth about what AI will do to GTM
March 17, 2025 3 tech advancements to be nervous about BY Lindsey Witmer Collins What a time to be alive. Looking at the sci-fi movie canon and the years in which these films take place, we’re 10 years past Robocop (set in 2015) and 7 years away from Demolition Man (set in 2032). As often as … Continue reading 3 tech advancements to be nervous about
Meta is trying to stop a former employee from promoting her book about Facebook Sarah Wynn-Williams has resurfaced details about Mark Zuckerberg’s attempts to bring Facebook to China. karissa bell Updated Thu, Mar 13, 2025 Chesnot via Getty Images Meta has notched an early victory in its attempt to halt a surprise … Continue reading Meta is trying to stop a former employee from promoting her book about Facebook
AI Search Seems Confident About Inaccurate Answers by Laurie Sullivan , Staff Writer @lauriesullivan, March 12, 2025 When a person admits to making a mistake rather than trying to cover it up, they gain credibility. At least I like to think that’s true. If a machine makes a mistake, how do we know? We expect AI-based … Continue reading AI Search Confident About Inaccurate Answers
