From CAN-SPAM to state privacy statutes, federal preemption has been inconsistent. Playing it safe in a patchwork system matters now. By Jeanne Jennings , January 6, 2026 I’ve written that the AI panic we’re living through feels a lot like the dawn of the commercial internet, full of promise, panic and policy … Continue reading What privacy and email laws reveal about today’s compliance risk
Efficiency metrics show output and speed, not creative health. Martech needs new ways to measure how technology impacts people and ideas. Steve Bevilacqua on December 22, 2025 For years, marketers have evaluated their martech stacks using hard metrics like lead generation, behavioral tracking and operational efficiency. Dashboards tell us whether the machine is running … Continue reading What efficiency-first martech gets wrong about creativity
US Congressman raises concerns about Kalshi/CNN partnership in public letter Rachael Davies Congressman Abe Hamadeh has shared concerns about the partnership between Kalshi and CNN, highlighting “threats to market integrity, democratic stability, and American national security”. Congressman Abe Hamadeh wrote a letter to Acting Chairwoman of the Commodity Futures Trading Commission, Caroline D. … Continue reading US Congressman raises concerns about Kalshi/CNN partnership in public letter
LLMs reward actively maintained content. See which signals matter most and how to create a repeatable refresh workflow that protects visibility. Stephanie Trovato on November 24, 2025 Your best-performing article from last year just disappeared from ChatGPT’s results. The one that took three weeks to research, ranked in the top three for your core … Continue reading Why evergreen content expires faster in an AI search world — and what to do about it
November 24, 2025 What ‘Sent from my . . .’ in your emails says about you
Maryland becomes latest state to warn licensees about prediction markets Sophie Atkinson Suswati Basu Maryland has become the latest state to warn licensees about offering prediction markets, as it joins a growing list of state regulators. On Wednesday (November 19), the Maryland Lottery and Gaming Control Commission sent a notification to its … Continue reading Maryland becomes latest state to warn licensees about prediction markets
November 17, 2025 Frontline workers say companies aren’t being transparent about AI integration
SGLA testifies before Massachusetts committee about ‘Social Plus’ gaming Sophie Atkinson Suswati Basu The Social Gaming Leadership Alliance (SGLA) has this week (November 13) testified before a Massachusetts committee on a bill that contains provisions that could see Social Plus games banned in the Commonwealth. Just the day before, the alliance announced … Continue reading SGLA testifies before Massachusetts committee about ‘Social Plus’ gaming
As if AI hasn’t thrown enough at you, the popular LLMs entered the browser game. Get ready for a paradigm shift in how users engage with digital content. MarTechBot on November 10, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained … Continue reading What do marketers need to know about the AI browsers from ChatGPT and Perplexity?
AI tools surface what’s said about your executives and brand. Build strong, consistent profiles to maintain credibility and influence perception. Shannon Reedy on October 31, 2025 Few technologies have reshaped consumer behavior as quickly as ChatGPT. Launched in November 2022, the conversational AI tool gained 100 million users within two months. It now engages … Continue reading What ChatGPT says about your brand — and why it matters
