June 08, 2025 How to think about retirement if you don’t have a traditional full-time job BY Anna Burgess Yang Anna Burgess Yang is the author of Work Better, a newsletter about the future of work, career pivots, and why work shouldn’t suck. Retirement planning is typically framed around full-time employment. 401(k)s or pension plans are … Continue reading How to think about retirement if you don’t have a traditional full-time job
What Google’s Spam Playbook Teaches Us About Ranking on Any Search Engine Including AI-Driven Ones Wisam Abdulaziz May 20, 2025 Google maintains a Spam Policies page that it regularly updates. While it’s strongly recommended that all webmasters follow these guidelines, there’s more to it than just compliance. After 22 years in the … Continue reading What Google’s Spam Playbook Teaches Us About Ranking on Any Search Engine Including AI-Driven Ones
May 17, 2025 The real reason Starbucks baristas are so angry about its new dress code BY Grace Snelling On Monday, Starbucks rolled out a new dress code as part of its larger corporate overhaul. But union workers say the change is both restrictive and unproductive—and now, baristas are walking out. The dress code comes as … Continue reading The real reason Starbucks baristas are so angry about its new dress code
April 23, 2025 What Steve Jobs can teach us about rebranding BY David Placek A company’s corporate brand name should be its hardest working marketing asset. Nothing will be used more often or for longer than the company’s name. And in a world where competitors can copy almost everything else, they can’t duplicate your name. However, … Continue reading What Steve Jobs can teach us about rebranding
Teens are becoming more worried about the effects of social media More teens say social media is harmful, according to a new report from Pew. karissa bell Tue, Apr 22, 2025 Koren Shadmi for Engadget As lawmakers, regulators call for social media companies to do more to protect the mental health of … Continue reading Teens are becoming more worried about the effects of social media
April 19, 2025 Employees with the ‘Sunday scaries’? Here’s how to get your workforce excited about work BY Aytekin Tank We all know the “Sunday scaries”—that creeping anxiety as the weekend winds down. But what you might not realize is that leaders experience it too. As a CEO, I’ve found that the best way to fend … Continue reading Employees with the ‘Sunday scaries’? Here’s how to get your workforce excited about work
Uber Advertising Strategizes About Attention, Big Bites In Carrots by Laurie Sullivan , Staff Writer @lauriesullivan, April 11, 2025 Uber Advertising recently partnered with Lumen Research to answer questions about what drives attention on the company’s platform. Lift metrics produced the most surprising numbers, said Megan Petrie Ramm, director of Americas at Uber Advertising. The study showed that … Continue reading Uber Advertising Strategizes About Attention, Big Bites In Carrots
March 20, 2025 The effects of crime you don’t think about BY Garrett Langley The correlation between reduced crime rates and thriving communities is profound. Lower crime not only ensures the safety of residents but also sets off a chain reaction of positive outcomes that enhance the overall quality of life. In short, crime reduction touches … Continue reading The effects of crime you don’t think about
Forget persuasion. AI is changing the rules of B2B GTM, putting buyers in the driver’s seat. Find out how to adapt — or risk irrelevance. Mark Stouse on March 18, 2025 By 2028, traditional B2B marketing and sales tactics — from demand generation to outbound prospecting — will be nearly unrecognizable or extinct. Buyers … Continue reading The hard truth about what AI will do to GTM
March 17, 2025 3 tech advancements to be nervous about BY Lindsey Witmer Collins What a time to be alive. Looking at the sci-fi movie canon and the years in which these films take place, we’re 10 years past Robocop (set in 2015) and 7 years away from Demolition Man (set in 2032). As often as … Continue reading 3 tech advancements to be nervous about
