AI is exposing what your martech stack can’t hide. In 2026, teams without the skills and processes to support it won’t be able to prove ROI. By Gene De Libero Published on March 30, 2026 Last year, I wrote about the gap between martech promises and results. The questions I raised about revenue attribution, … Continue reading The truth about martech in 2026
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SpaceX IPO: What we know about the initial public offering as the eagerly awaited stock listing date nears
March 27, 2026 SpaceX IPO: What we know about the initial public offering as the eagerly awaited stock listing date nears BY Michael Grothaus With some of the largest and most influential tech giants planning to go public this year, 2026 is shaping up to be the year of the mega IPO. Stock listings from OpenAI, … Continue reading SpaceX IPO: What we know about the initial public offering as the eagerly awaited stock listing date nears
Organic search is fundamentally disrupted. Here’s what to do about it. by Brightspot
With Google referrals down and LLM use rising, discoverability now depends on metrics, structure and authority — not rankings alone. By Brightspot March 9, 2026 If your organic traffic is down but impressions are up, AI is likely citing your content without sending clicks. If both are down, you’re being ignored. Either way, the … Continue reading Organic search is fundamentally disrupted. Here’s what to do about it. by Brightspot
Flutter doubles down on prediction markets despite investor worries about growth
Flutter doubles down on prediction markets despite investor worries about growth Suswati Basu Flutter Entertainment is leaning harder into prediction markets, even as some investors question how much upside the move will really deliver. In its fourth quarter earnings letter to shareholders, the parent company of FanDuel made clear that it plans to … Continue reading Flutter doubles down on prediction markets despite investor worries about growth
CEOs love talking about how AI is also coming for their jobs
February 27, 2026 CEOs love talking about how AI is also coming for their jobs BY Pavithra Mohan The public outcry over artificial intelligence has largely focused on what it could mean for the average worker. Entry-level jobs in sectors like tech and finance have already been impacted by the rise of AI. … Continue reading CEOs love talking about how AI is also coming for their jobs
‘I thought about folding’: How limited healthcare access cripples solopreneurs
February 24, 2026 ‘I thought about folding’: How limited healthcare access cripples solopreneurs
To protect their businesses, corporate leaders need to speak out about the events in Minnesota and beyond
February 22, 2026 To protect their businesses, corporate leaders need to speak out about the events in Minnesota and beyond
Your CRM knows more about your buyers than your personas do
Your best marketing insights aren’t in a new tool. They’re already in your CRM, your CS notes and the systems your team stopped checking. By Stephanie Trovato February 19, 2026 Last quarter, a B2B SaaS marketing team ran a full content audit. They hired a strategist, surveyed customers and spent three months building a … Continue reading Your CRM knows more about your buyers than your personas do
The curious case of Michael Selig and his predictions about markets
The curious case of Michael Selig and his predictions about markets Suswati Basu If there is one thing you can predict with delight these days, it is that Michael S. Selig will write about prediction markets, whether on X or elsewhere, and that something about them will be a bit unpredictable. In … Continue reading The curious case of Michael Selig and his predictions about markets
New tax rules are in effect this season—and many filers don’t know about them
February 16, 2026 New tax rules are in effect this season—and many filers don’t know about them