Nick Backlanov December 18, 2020 A verified badge is a check sign located next to the name of an Instagram account in search and on the profile. It means that Instagram has confirmed that an account officially belongs to the public figure, celebrity or a global brand. A verified badge simplifies the process of finding … Continue reading All You Need to Know About Instagram Verification
Steven Imke December 18, 2020 Online store sales are very different from your typical retail store. When you sell a product using the physical store, the work ends at the point of sale. With an online store, the work is just beginning. When you obtain online store sales, you must now fulfill the order. This … Continue reading What You Need to Know About Online Store Sales
Elliot Begoun December 9, 2020 Motivation alone will not help you accomplish your goals. There, the elephant in the room has been called out. We are fascinated by motivation, its origin, how to obtain it, keep it, fuel it, and more. We have motivational speakers, self-help books, and gurus all available and ready to help … Continue reading The Ugly but Honest Truth About Motivation
Pete Winter December 4, 2020 Spending the budget on the other guy At the time of writing, the US election is approaching its final few days of what seems like an eternal trail of speeches and mud-slinging. It’s a presidential campaign that has been defined by its digital content. With the traditional rallies largely cancelled … Continue reading It’s Time to Talk About Your Competition
Data hygiene and personalization required for successful campaigns. Rodric Bradford on November 16, 2020 The digital transformation that has been accelerated by the COVID outbreak has affected all parts of the martech stack, from platforms to apps. While the volume of email marketing campaigns has increased, not much attention has been paid to how email … Continue reading What to know about email marketing in a pandemic world
Mary Lister November 13, 2020 You’ve probably heard of CRM software—used it in the past, gotten sales calls about adopting one, wistfully wished your customer data was nicely organized inside one. But if you haven’t, don’t worry. I myself was once a wet-behind-the-ears college intern throwing acronyms around like candy without any clear idea what … Continue reading CRM: What Your Small Business Needs to Know About Customer Relationship Management
Liz Kislik November 5, 2020 When a mid-level leader gets promoted, their relationship with their team shifts. The leader may begin to view team members through a new lens and identify who has the capacity to take on their old role as well as who may need to step up and take on other kinds … Continue reading How to Work Effectively with Your Team About Their Development
Advanced authenticity analytics key to campaign success. Rodric Bradford on November 3, 2020 at 3:39 pm “A lot of our clients want to check the quality of their influencers to make sure they have the right target and understand the quality of the influencer’s audience,” said Alexander Frolov, CEO and co-founder of HypeAuditor, an AI-powered … Continue reading What marketers need to know about authenticity in influencer marketing
Erika Dickstein November 1, 2020 Remember when everyone who worked together sat in the same office? I am not even talking about pre-pandemic here. I mean, remember when having a job always meant getting up, putting on clothes (likely panty hose if you are a woman) driving in traffic, and going into an office? That … Continue reading Your Team is Virtual. What Do You Do About Pictures?
Liz Papagni October 30, 2020 Baby Boomers are one of the wealthiest generations to date, holding $ 2.6 trillion in spending power. That’s a lot of money brands can earn when they work to understand Boomers and craft marketing campaigns that really reach them. Where many fail is in assuming that this older generation can’t—or … Continue reading What You Need to Know About Marketing to Digital Boomers
