Angela Hausman, PhD October 28, 2020 Image courtesy of Host Papa It’s quite amazing how critical content is for your digital strategy. Not only does content shared on your website improve perceptions about your brand but producing valuable content on a consistent basis underpins SEO efforts. That’s why a business blog is essential; increasing in … Continue reading 5 Reasons Why a Business Blog is Essential in 2020
Shardul Bhatt October 26, 2020 As web development matures over the years, developers and designers often witness new trends. They enable teams to reinvent technology and add enhancements to web applications. It also allows companies to adopt new web development trends and become industry leaders with what’s working for customers. In this article, we will … Continue reading Top 7 Web Development Trends You Should Know in 2020
Small businesses need to focus their marketing on key consumer sites, especially Google, for survival into 2021. Zapier Profile on October 26, 2020 Small business economic activity represents about 44% of U.S. gross domestic product. This critical business segment has suffered disproportionately from COVID-19’s toll on the economy. Now, as are in the all-important holiday … Continue reading Holiday 2020 is do or die for many SMBs
Jock Breitwieser October 21, 2020 Facebook is a powerful platform with an immense following. By 2017, a quarter of the world’s population was using Facebook monthly. Big is probably an understatement. Facebook is better described as “colossal.” As a social seller, to ignore Facebook is to limit your potential severely. While LinkedIn might be the … Continue reading Social Selling on Facebook: Top 10 Tools to Use in 2020
Online Advertising Still Sucks: Fall 2020 Edition by Maarten Albarda , Featured Contributor, October 16, 2020 The last time I wrote about ad fraud was on May 15. So I think we are long overdue for another episode of Online Advertising Still Sucks, so it is with trepidation that I present to you the Fall … Continue reading Online Advertising Still Sucks: Fall 2020 Edition
Rachel Smith October 11, 2020 This year businesses across a variety of sectors have taken a huge hit thanks to coronavirus and left some smaller businesses owners struggling to stay afloat. With a second lockdown looming most if not all business owners are setting up online shops to avoid any missed opportunities this Black Friday … Continue reading Preparing Your Business for Black Friday 2020
Emily Carroll October 8, 2020 As with most events and gatherings in 2020, Black Friday shopping is predicted to look a little different this year. A recent survey was conducted with 2,000 U.S. consumers to compare changes from the 2019 holiday shopping season to 2020. These findings can help eCommerce and brick and mortar stores … Continue reading Black Friday 2020: eCommerce Sites Can Expect a 28% Increase in Online Shopping from 2019
Brad Smith October 4, 2020 Display ads are quite the worthwhile investment for a business. They yield widespread and targeted exposure across the web; they help consumers get familiar with and more easily recognize your brand, and retargeting with display ads have a high ROI. But, display ad click-through rates (CTRs) are, on average, a … Continue reading The 17 Best Display Ads of 2020 (And Why They Work)
Photo Editing Software You Should be Watchful of in 2020 Photography is vastly present in our lives and has become quite an important part of it. Through it, we are able to accomplish a diverse amount of things. We can preserve the important moments and people in our lives, walk through historical moments, and even … Continue reading Photo Editing Software You Should be Watchful of in 2020
Veronica Krieg September 28, 2020 2020 didn’t cancel National Customer Service Week. The festivities are set for October 5-9, and it’s up to you to celebrate your team, no matter where they’re working. I blinked in March and now somehow we’re finalizing our plans for Q4. This year, we’ve been robbed of ritual. We were … Continue reading Customer Service Week is October 5-9: Learn 5 Ways to Celebrate Your Virtual Agents When They Need it Most (Thanks, 2020)
