Amanda ClarkJanuary 6, 2015 It’s a simple enough question: Is it worthwhile for small businesses to embrace the social marketing power of Pinterest? And at first blush, there would seem to be several reasons to answer in the affirmative. If you know anything at all about Pinterest as a marketing tool, you know that it’s … Continue reading Should Your Company Join Pinterest in 2015?
Survey polled 182 marketing executives on their technology investment plans, data, content research and working across departments. Amy Gesenhues on January 6, 2015 In an attempt to better understand how marketers plan to succeed during the coming year, web presence management firm Conductor surveyed 182 B2B, B2C and agency marketing executives on four core marketing … Continue reading Survey: 65% Of Marketers Plan To Spend More On Marketing Technology In 2015
Jomer GregorioJanuary 5, 2015 The Internet has a very significant impact on how marketing is performed in this highly developed and connected world. Modern marketing is moving away from traditional push marketing and is being replaced by more cost-effective inbound marketing tactics like Search Engine Optimization (SEO) that can drive highly targeted audiences to your … Continue reading Top 8 SEO Trends to Watch Out this 2015 [Infographic]
Brittany BergerJanuary 5, 2015 I’ve been seeing a lot of people do something that’s pretty awesome: my three words. Instead of posting New Year’s resolutions, people I really admire, like Jessica Lawlor, pick three words to define the big picture for the year ahead. Started by Chris Brogan (someone else I mucho admire) in 2006, … Continue reading My Three Words for 2015
Scott BarnettJanuary 5, 2015 Welcome to 2015! One of my favorite things about January is the end of all the prediction posts and polls. With that said, it was interesting to see how many people and polls predicted that the top two needs for small and local business owners were increasing word of mouth and … Continue reading Three Things Small Businesses Must Do To Increase Word of Mouth and Improve Customer Communication in 2015
Leah KlingbeilJanuary 5, 2015 We often write about things you should be doing with your digital marketing efforts: tips, tricks, trends, hacks, and other topics any digital marketer should know. But, what about the things you shouldn’t do? Or the things you should be doing but are ignoring. There are many tactics that are ineffective … Continue reading 12 Mistakes Digital Marketers Shouldn’t Make In 2015
Katrina PfannkuchJanuary 4, 2015 Digital marketing is a bit like dropping bread crumbs for your buyers to find and follow, ultimately leading to your company’s products and services. But, unlike a straightforward road, digital channels allow prospects and customers to venture on a maze-like path toward purchase. Strategizing for this shifting buyer’s journey can be … Continue reading 10 Statistics on Top Digital Marketing Strategies for 2015
Susan GilbertJanuary 4, 2015 What You Need to Know About the Latest Facebook Updates One of the biggest changes Facebook is making is in how people can see Facebook Ads in their news feeds – the bread and butter of the large social network. With the onset and growth of mobile technology a user many … Continue reading The New Facebook for Marketers in 2015
Lee KennyJanuary 4, 2015 Happy New Year Everyone! By now your email inbox should be nicely filling up with sales emails for Fitness products, Gym Memberships, personal Coaching and of course the January Sales. You’l also notice the word “Goals” appearing a LOT if you subscribe to any marketing or business development emails. This year … Continue reading The Snowman’s Guide To Achieving Your Goals in 2015
Janette SpeyerJanuary 4, 2015 The one thing constant and predictable about Digital Marketing is that change is inevitable. We have learned that we just can’t bottle it, replicate it or formulate it! However, we can look at trends and make informed predictions – not educated guesses. Your 2014 marketing template will need some serious overhaul … Continue reading 2015… The Year Digital Marketing Comes of Age
