Tag Archives: 2015

15 Last-Minute Holiday Email Ideas to End 2015 with a Bang

by Ryan Pinkham December 3, 2015 Follow @RyanPinkhamDecember 3, 2015 Let’s face it. No matter how hard you try, it’s difficult to ever be completely prepared for the holiday season. Hopefully you’ve prepared your store or office to make sure you’re providing the best experience to customers. But what about your marketing? A tool like … Continue reading 15 Last-Minute Holiday Email Ideas to End 2015 with a Bang

Search Engine Marketing for Local Businesses in 2015 and Beyond

by Ryan Stewart November 25, 2015 Follow @ryanwashereNovember 25, 2015 The focus for search engine marketing for local businesses in 2015 and beyond is being smart, efficient, and user-friendly. You may have a highly attractive site set up but if it’s lacking necessary content and you’re not attracting the right audience, your marketing efforts will … Continue reading Search Engine Marketing for Local Businesses in 2015 and Beyond

Instagram Trends for the 2015 Holiday Shopping Season [Infographic]

by Stacy Goodman November 24, 2015 Follow @StacyGoodrunNovember 24, 2015 According to the 2015 U.S. Online Holiday Retail Forecast from Forrester, online sales are projected to exceed $ 95 billion during the 2015 holidays – an 11% growth over 2014. And more than any other time of the year, all eyes are on ecommerce. While … Continue reading Instagram Trends for the 2015 Holiday Shopping Season [Infographic]

Click & Collect, Contactless and Customer Service: What We Learned From the Retail Insights Survey 2015

by Ian Newcombe November 15, 2015 Follow @Ian_NewcombeNovember 15, 2015 Improving the customer experience is about everything from embracing technology in-store to offering click and collect services according to Sanderson’s Retail Insights 2015 report. To remain competitive in today’s world, retailers have to embrace new ways of doing business – whether through improved delivery options … Continue reading Click & Collect, Contactless and Customer Service: What We Learned From the Retail Insights Survey 2015

SEMPO Releases State Of The Industry Report 2015

The industry report provides insights on how agencies and marketers are managing their digital activities across multiple channels. Ginny Marvin on October 29, 2015  SEMPO, the Search Engine Marketing Professional Organization, has released the 10th state of the industry report, a survey of more than 500 digital marketers and agencies about their online marketing activities across digital … Continue reading SEMPO Releases State Of The Industry Report 2015

Nail Your 2015 Holiday Social Media Strategy

Zoe WaldronOctober 22, 2015 Crafting a holiday marketing strategy across multiple social media platforms is a great way to increase product and brand awareness, followers, engagement and holiday sales. The first step? Name your holiday campaign as a whole and create a unique hashtag around that name. By creating a simple yet memorable multi-platform hashtag … Continue reading Nail Your 2015 Holiday Social Media Strategy