Lalit Sharma January 21, 2021 Who said Instagram is just for posting photos and videos? It’s more than just an average entertainment platform. At present, the Millennials are investing half of their time into social media platforms. This, in one way, has provided a great opportunity for marketers to boost their business sales. Instagram today … Continue reading Top 10 B2B Instagram Marketing Strategies That Can Bring You Better ROI
Sumeet Anand January 21, 2021 So, what does a winning product strategy look like? Hint: No, it is not just about being able to find and sell products. If you are a business owner, there are high chances that you have already utilized social media as a crucial part of your brand’s marketing strategy. But, … Continue reading How to Grow Your Online Store with the Help of Social Media Marketing
Bob Van Rossum January 22, 2021 The business environment today is full of growth opportunities. However, the biggest opportunity companies have is the ability to recruit from a borderless world. This allows companies to build a diverse marketing team with a wide range of backgrounds and experiences. By incorporating different perspectives and viewpoints, it allows … Continue reading How Digital Marketing Executives Are Building Tomorrow’s Leaders
Larisa Bedgood January 22, 2021 Email remains one of the most used and effective marketing channels. When done properly, email has the potential to leverage sales, generate new customers and boost retention. Research by Demand Metric and Return Path examine the current state of email marketing, including brands’ top objectives, challenges and successes. Some of … Continue reading Tactics to Skyrocket Your Email Marketing Success for 2021
Erika Giles January 21, 2021 Google Search Console is a free and powerful SEO tool that becomes even better when you integrate it with your marketing software. Your integration with Google Search Console makes it easy to adjust your content strategy by providing you with excellent insights into the most important engagements occurring on your … Continue reading How to Make the Most of Google Search Console With Your Marketing Software
Daniel Hopper January 20, 2021 A business page on Facebook is a valuable tool for any marketer, whether you are a consultant, SME or corporation. Ever since Facebook launched in 2004, it has continued to grow inactive users. It is the most popular social media platform across the globe and the second most visited website. … Continue reading The Ultimate Guide to Facebook Marketing: 2021 Edition
Maini Homer January 20, 2021 To unlock your online marketing strategy’s full potential, it is crucial to know what the five D’s of digital marketing are, and how to make use of them. What Are The 5 D’s of Digital Marketing? In simple terms, digital marketing is a marketing strategy through electronic means. Unlike other … Continue reading What Are the 5 Ds of Digital Marketing?
Kate O’Sullivan January 19, 2021 Social media doesn’t work without a strategy Social media can be a highly effective marketing tool. But more often than not, it fails. That’s because it requires hard work, dedication and a willingness to adapt. Aimlessly posting photos of dogs every few weeks might be cute, but is it really … Continue reading Planning and Measuring: Essentials For Your Social Media Marketing Strategy
Matt James January 19, 2021 Video marketing is becoming far more popular these days. A growing body of research shows that video marketing is remarkably effective. One study from 2019 showed that video marketers earn 66% more leads than marketers that don’t use video content. They also receive 54% greater brand awareness. Another study found … Continue reading YouTube Keyword Research Mistakes Can Cripple Your Video Marketing Strategy
Paula Chiocchi January 18, 2021 Last year saw an explosion of martech tools, increased integrations, and AI automations. It’s clear digital connectivity has skyrocketed, with massive amounts of data from multiple sources seamlessly moving from one platform to another. Studies from McKinsey have said that in 2020, digital transformation vaulted five years forward in about … Continue reading Top 5 Data Trends Powering Digital Marketing Growth in 2021
