The roadmap shows how digital advertising can scale AI-driven execution with existing standards rather than rebuilding the ecosystem from scratch. By Constantine von Hoffman , January 6, 2026 IAB Tech Lab released an agentic roadmap outlining how the digital advertising industry can scale agentic buying and selling without tearing down what already works. … Continue reading IAB releases agentic AI roadmap for digital advertising
Marketers head into 2026 navigating AI’s next phase, looming tech change and an inbox that’s quietly evolving — with cautious optimism intact. By Ryan Phelan January 6, 2026 Last year was exhausting for many people for many reasons. It’s not just job and family stress, or changes in our industry. But as the … Continue reading 4 trends marketers must follow in 2026
Polymarket launches real estate and housing prediction markets onto platform via Parcl Sophie Atkinson Suswati Basu Polymarket is entering into a new world as it signs a partnership with Parcl to bring real estate and housing prediction markets to life. The duo will see Parcl’s daily housing prices indices brought into a … Continue reading Polymarket launches real estate and housing prediction markets onto platform via Parcl
January 06, 2026 Your mind needs a training plan, here’s how to build one
January 05, 2026 The U.K. just banned junk food ads before 9 p.m. and across the internet span>span]:whitespace-nowrap”>For Americans, the idea of watching live television without the constant barrage of commercials for prescription medications and junk food might seem foreign. That’s now the norm in the United Kingdom. Starting on Monday, a ban has gone … Continue reading The U.K. just banned junk food ads before 9 p.m. and across the internet
As B2B teams plan for 2026, CTV presents both upside and risk depending on goals, timelines and internal readiness. Sean Nowlin on January 5, 2026 I’ve written extensively about CTV, often to help marketers recognize when the channel is not the right investment. While CTV remains relatively under-adopted in B2B, interest is growing as … Continue reading The case for and against CTV in 2026 B2B marketing budgets
Hong Kong police freezes $353M in assets from Chinese businessmen Chen Zhi Rachael Davies Suswati Basu More assets belonging to Chinese-Cambodian businessman Chen Zhi have reportedly been seized in the wake of an investigation into gambling fraud, money laundering and ‘pig butchering’ scams. According to the South China Morning Post, Hong Kong … Continue reading Hong Kong police freezes $353M in assets from Chinese businessmen Chen Zhi
The IPG merger strengthens Omnicom’s media engine, but fast-growing brands show why attention — not inventory — drives momentum. Reid Holmes on January 5, 2026 The advertising world has reached a moment of reckoning. As of late November 2025, Omnicom Group has officially closed its acquisition of Interpublic Group (IPG), with revenues exceeding $ 25 billion. … Continue reading Omnicom’s mega-merger doubles down on media — at creativity’s expense
January 05, 2026 Does self-improvement in 2026 start on TikTok?
Sri Lanka increases casino entrance and gross collection levies for 2026 Rachael Davies Suswati Basu Sri Lanka has increased its casino entrance and gross collection levies for 2026, issuing a formal notice to operators and businesses. A formal notice from the Inland Revenue Department to casino operators and betting and gaming businesses … Continue reading Sri Lanka increases casino entrance and gross collection levies for 2026
