Hi, Welcome Welcome back Turn scattered inputs into clear campaign strategy by combining CRM data, research and structured prompting into a repeatable system. By Ed Poppe Published on April 10, 2026 Seasonal campaigns can boost sales and deliver a strong ROI. The most successful ones improve with each season. From what I’ve seen, … Continue reading A 6-step AI workflow for building better seasonal campaigns
Minnesota lawmakers push felony ban on prediction market betting platforms Suswati Basu Minnesota lawmakers from both parties are moving ahead with a bill that would outlaw most forms of betting on prediction markets, adding steep criminal penalties for companies and individuals tied to the fast-growing space. Originally filed on March 17, Senate Bill … Continue reading Minnesota lawmakers push felony ban on prediction market betting platforms
April 11, 2026 Take some tips from ‘hypermilers’ to maximize fuel efficiency BY Emily Guy Birken Filling up your gas tank didn’t always require a second mortgage. But since the onset of the war in Iran, global oil prices have soared–and we’re the ones paying for it at the gas station. And nobody knows this better … Continue reading Take some tips from ‘hypermilers’ to maximize fuel efficiency
Safe marketing gets approved but ignored. Learn how bold, tension-driven messaging challenges buyers and prompts action. By Zac Stucki Published on April 10, 2026 There’s a scene in the movie “Chef” that I think about too often. The titular chef, Jon Favreau, is convinced by the restaurant owner, Dustin Hoffman, to play it … Continue reading Marketing that pleases everyone converts no one
Harrah’s Oklahoma opens as Caesars enters state with new casino Suswati Basu Harrah’s Oklahoma is now open in Chandler, making this Caesars Entertainment’s first managed casino in the state and adding a new gaming destination through its partnership with the Iowa Tribe of Oklahoma. The doors officially opened Thursday (April 9) with a … Continue reading Harrah’s Oklahoma opens as Caesars enters state with new casino
April 11, 2026 This invisible career ceiling is holding women back BY Ellen Rudolph On my last day at my old job, I couldn’t go in. I’d been burning through sick days for months (more than I could explain to my manager) because I didn’t yet have words for what was happening to me. I … Continue reading This invisible career ceiling is holding women back
Dell sees rising traffic from AI platforms, but the impact remains inconsistent as search continues to drive most ecommerce performance. By Constantine von Hoffman Published on April 10, 2026 Traffic from AI agents is starting to show up in ecommerce analytics. It’s just not moving the numbers in a meaningful way yet, according … Continue reading Dell: Agents drive more ecommerce traffic, but conversions lag
April 10, 2026 Amazon has a gas discount most Prime members don’t even know exists BY María José Gutierrez Chavez Amazon Prime members in the U.S. can regularly save on gasoline, but many might not even know it. Now might be the best time to jump on it—because for a limited time only, fuel savings can … Continue reading Amazon has a gas discount most Prime members don’t even know exists
Gamers May Have A Future In Air Traffic Control by Laurie Sullivan , Staff Writer, April 10, 2026 Marketers that no longer want to work in advertising can now trade their expertise in performance for a career in air traffic control by applying their knack for gaming — linking decisions with real-world outcomes. It’s a metaphorical … Continue reading Gamers May Have A Future In Air Traffic Control
Email is crucial to business success, but many marketers still struggle to measure ROI and make the case for more investment. By Constantine von Hoffman Published on April 10, 2026 Email does a lot more work than it usually gets credit for. In Sinch Mailgun’s latest Email Impact Report, 78% of respondents say … Continue reading Email delivers ROI, but many teams still can’t prove it
