Hi, Welcome Welcome back This new year will be the most exciting and dynamic time to be in SEO. Wix Studio on December 13, 2023 SEOs know that the most valuable career skill is the ability to adapt to change, and there has been an incredible amount of it in the last 12 months. … Continue reading Key SEO trends for 2024 by Wix Studio
Tesla recalls over 2 million cars to fix Autopilot safety controls An over-the-air update will address safety concerns over potential ‘driver misuse’ of Autopilot. Steve Dent Wed, Dec 13, 2023 Tesla Following a two-year investigation by the National Highway Traffic Safety Administration (NHTSA), Tesla will recall over 2 million vehicles to address Autopilot safety … Continue reading Tesla recalls 2 million cars in order to fix Autopilot safety controls
A North American brand and celebrity SMS platform partners with a European omnichannel messaging service to grow both their audiences. Kim Davis on December 12, 2023 Omnichannel messaging platform Infobip has announced a partnership with SMS customer engagement platform Community allowing both vendors to expand their geographic footprint. U.S.-based Community will have an opportunity to … Continue reading Infobip partners with Community to launch a global messaging offering
Snapchat Review: End-of-year recap rolling out this week, here’s how to see yours Graeme Hanna / Last Updated: Dec 12, 2023 A news flash from Snapchat has revealed how you can view your end-of-year recap on the app. As we move toward the end of the year, the update will be rolled out later … Continue reading Snapchat Review: End-of-year recap rolling out this week, here’s how to see yours
Learn how a strategic blend of consumer data and content marketing can boost brand visibility and build authentic audience connections. RJ Licata on December 12, 2023 Consumers are so inundated with unwanted marketing messaging they’ve become experts at separating the hype from substance. They’re not receptive to showy displays, elaborate claims or emotional appeals that … Continue reading How to turn your brand into a performance publisher
Meta is going to fact-check content on the Threads app The program will roll out next year, according to executives. Malak Saleh Wed, Dec 13, 2023 Anadolu via Getty Images Threads is going to make an effort to moderate more of the user-generated content on the platform. Head of Instagram, Adam Mosseri, posted that … Continue reading Threads is going to fact-check content on its app
Ecommerce Numbers Rise – Thank Marketplaces by Laurie Sullivan , Staff Writer @lauriesullivan, December 12, 2023 One in five shoppers say they have bought gifts from smaller businesses as much as possible during the fourth quarter in 2023, a stat from Jungle Scout that has doubled since 2022. Jungle Scout’s quarterly Consumer Trends Report reveals how … Continue reading Ecommerce Numbers Rise – Thank Marketplaces
Learn why predictive analytics is key to using AI for above-and-beyond search performance. Adlucent on December 12, 2023 Data has become the driving force behind financial resilience and success, giving marketers the challenge of navigating rising CPCs and automation. The need for advanced analytics and harnessing first-party data has never been more crucial to … Continue reading AI is only as smart as the data you feed it by Adlucent
Learn why a holistic evaluation will help you gauge success. IQuanti on December 11, 2023 Measuring content performance in the ever-evolving world of digital marketing is a critical factor for success. Beyond the familiar metrics that have long-defined content performance, effective content strategy is more nuanced and requires more thought to measure success. Contrary … Continue reading 7 key metrics to measure content effectiveness by iQuanti
Sales and marketing have entered a vicious cycle of “more is better” without considering performance. Here’s how to break it. Scott Gillum on December 11, 2023 In 1961, the novel “Catch-22,” by Joseph Heller was published and its title immediately became short-hand for an all-too-familiar type of organizational lunacy: circular reasoning. That’s the situation where … Continue reading 7 ways to end the sales and marketing Catch-22
