Hi, Welcome Welcome back By Chris Morris February 10, 2024 Valentine’s Day is confusing enough for us humans. Imagine how confounding it might be for a machine. While generative AI is designed to continually get smarter, romance is not something for which there’s a definitive course of study. So as Valentine’s Day approaches, we … Continue reading I asked AI chatbots to plan a Valentine’s Day date. They were surprisingly helpful
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Filing your taxes: How to decide whether to pay a CPA or DIY
By Emily Guy Birken February 10, 2024 The first year I filed my own taxes, I had to pick up a paper copy of the 1040-EZ form at my local library, fill it in with a black ballpoint pen, put it in a stamped envelope, mail it, and wait patiently for my paper refund … Continue reading Filing your taxes: How to decide whether to pay a CPA or DIY
Why bottom-of-the-funnel SEO is the game-changer your B2B needs
BOFU SEO focuses on high-intent keywords to attract prospects ready to convert. Learn how to create content for ready-to-buy prospects. Margaret Lee on February 8, 2024 Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. While this approach can generate traffic, it often fails to convert them into leads and … Continue reading Why bottom-of-the-funnel SEO is the game-changer your B2B needs
4 top interior design studios share how AI is changing their business
By Elissaveta M. Brandon It has barely been a year since Chat GPT went mainstream, and already it has made waves—nay, towering crests—in the creative industry. Architects are leveraging generative artificial intelligence to automate repetitive tasks and turn hand sketches into highly realistic renderings. Graphic designers are using it to experiment with new concepts. … Continue reading 4 top interior design studios share how AI is changing their business
Apple reaches possible settlement with the startup it sued for trade secret theft
Apple reaches possible settlement with the startup it sued for trade secret theft The company accused Rivos of poaching employees and stealing information on its chip designs. Mariella Moon Sat, Feb 10, 2024 Spencer Platt via Getty Images Apple has reached a possible settlement with Rivos, the Mountain View startup it accused in 2022 … Continue reading Apple reaches possible settlement with the startup it sued for trade secret theft
How candidates can take control in an interview
By Stephanie Vozza February 08, 2024 When it comes to job interviews, the hiring manager is in the driver’s seat. They ask the questions and make the decisions. But candidates aren’t simply passengers in the process. It’s possible and appropriate to take control in several situations. “Taking control in a job interview can help … Continue reading How candidates can take control in an interview
U-curve of Happiness research shows how life improves after middle age. Here are 5 reasons why
By Next Big Idea Club February 10, 2024 Chip Conley is a New York Times bestselling author, speaker, and the founder of one of America’s first boutique hotel companies. He was the previous head of Global Hospitality and Strategy for Airbnb and CEO of the Modern Elder Academy. He received his BA and MBA from Stanford … Continue reading U-curve of Happiness research shows how life improves after middle age. Here are 5 reasons why
How to categorize customer data for actionable insights
Organize customer data into categories like demographics, psychographics and transactions to gain actionable insights for marketing success. Greg Krehbiel on February 9, 2024 Marketing success depends on truly understanding your customers. But how do you make sense of it all with the deluge of customer data flooding modern companies? The answer lies in organization. Grouping … Continue reading How to categorize customer data for actionable insights
This company designed an AI assistant to help families manage their calendars and childcare
By Pavithra Mohan February 08, 2024 Over the course of 13 years running Care.com, Sheila Lirio Marcelo realized that one of the biggest challenges families face is coordinating care on a day-to-day basis. While platforms like Care.com could help connect them with childcare providers and other caregivers, it was much more difficult to solve for … Continue reading This company designed an AI assistant to help families manage their calendars and childcare
In defending Taylor Swift’s jet-setting ways, Swifties miss the point
By Morgan Sung February 09, 2024 Ahead of Taylor Swift’s presumed Super Bowl appearance, the spotlight isn’t on her relationship with Travis Kelce—it’s on how she’s getting to the game. Her most devoted fans are so eager to deflect criticism of Swift’s excessive private jet usage that they fail to understand the root of … Continue reading In defending Taylor Swift’s jet-setting ways, Swifties miss the point