Hi, Welcome Welcome back August 14, 2024 Inflation just hit a key milestone. Here’s what that means for your bank account Don’t expect sky-high grocery prices to come down—but the news could signal financial relief for consumers in other ways. BY Anna-Louise Jackson It’s not just the temperatures that are starting to cool—after about two … Continue reading Inflation just hit a key milestone. Here’s what that means for your bank account
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Email marketers sharpen deliverability tactics at MailCon
Experts from Google and across the email marketing landscape offered strategies in the “post-Yahoogle” era. Chris Wood on August 14, 2024 Left to right: Lilit Davtyan, CEO, Phonexa and Kristen Haines, CEO, MailCon kick off MailCon New York 2024. Image: MailCon. A year of changes requires a shift in tactics for email marketers. At the … Continue reading Email marketers sharpen deliverability tactics at MailCon
CEO’s politics a deal-breaker for 40% of Gen Z and millennial employees, study shows
August 14, 2024 CEO’s politics a deal-breaker for 40% of Gen Z and millennial employees, study shows That said, the majority of workers would rather not talk about politics in the workplace. BY Michael Grothaus We’re less than three months away from Election Day in America, which is shaping up to be one of the most … Continue reading CEO’s politics a deal-breaker for 40% of Gen Z and millennial employees, study shows
AI labeled the ‘new, advanced form of plagiarism’ as a Wyoming reporter causes a scandal
August 14, 2024 AI labeled the ‘new, advanced form of plagiarism’ as a Wyoming reporter causes a scandal Cody Enterprise Editor Chris Bacon said he “failed to catch” the AI copy and false quotes. BY Associated Press A quote from Wyoming’s governor and a local prosecutor were the first things that seemed slightly off to Powell … Continue reading AI labeled the ‘new, advanced form of plagiarism’ as a Wyoming reporter causes a scandal
How to gear up email for a strong finish to 2024
In the coming months, your emails will be competing against political campaigns and your competitors for consumers’ attention. Ryan Phelan on August 14, 2024 I’m still buzzing from a call a few days ago with a marketer working for a well-known Western university. These calls are always energizing because we talk about people’s struggles, … Continue reading How to gear up email for a strong finish to 2024
Chipotle lost its all-star CEO. But he leaves behind a lot to fix
August 14, 2024 Chipotle lost its all-star CEO. But he leaves behind a lot to fix Brian Niccol brought Chipotle’s business to unprecedented heights. But he also left the experience in shambles. The next CEO has their work ahead of them. BY Mark Wilson Order screens. Drive-throughs. Delivery. A digital loyalty program. These are the mainstays … Continue reading Chipotle lost its all-star CEO. But he leaves behind a lot to fix
Marketers must adapt to a changing world
The world has changed dramatically over the past couple of years. Marketers must rethink how to treat consumers and get comfortable with prioritizing integrity, authenticity and community. Jay Mandel on August 13, 2024 Fact. Inflation fundamentally reshaped the relationship between companies and consumers. Companies, faced with rising costs, responded with price hikes, product shrinkage and … Continue reading Marketers must adapt to a changing world
California Gov. Newsom calls on school districts to limit student cellphone use
August 13, 2024 California Gov. Newsom calls on school districts to limit student cellphone use Some schools and districts in California have already taken action. BY Associated Press California and South Carolina could become the next states to limit cellphone use in schools, with state officials taking up the issue Tuesday. California Governor Gavin Newsom is … Continue reading California Gov. Newsom calls on school districts to limit student cellphone use
The Google monopoly verdict: More industry reactions
Agencies and marketing consultants reach out with comments about many different aspects of the Google monopoly verdict. Anu Adegbola on August 13, 2024 With Google ruled a monopoly in the world of search, reactions from the search advertising world continue to pour in. Here’s a selection of comments grouped by topic. Google’s appeal and … Continue reading The Google monopoly verdict: More industry reactions
As property and casualty insurance costs surge, manufacturers have few options
August 13, 2024 As property and casualty insurance costs surge, manufacturers have few options Many manufacturers handle dangerous materials and operate heavy machinery that can cause accidents and fires, which has always meant paying hefty premiums. BY Reuters James Kirsh expects the cost of the property and casualty insurance for his family-owned foundry in Wisconsin that … Continue reading As property and casualty insurance costs surge, manufacturers have few options