It’s not just you: America’s most quintessential restaurant keeps showing up in headlines, including the CEO-shooter manhunt to a high-profile Trump campaign stunt. BY Jennifer Mattson As we look back on 2024, it’s surprising how frequently McDonald’s has played a role, or at least been involved, in major news events. From boycotts and high prices to … Continue reading How McDonald’s was involved in almost every major news story this past year
Behind Google’s And Meta’s Secret Partnership by Laurie Sullivan , Staff Writer @lauriesullivan, December 10, 2024 The European Union (EU) is probing deeper into a secret Google and Meta partnership that targeted Instagram ads to minors. We learn this as GroupM released its forecast estimating that overall, digital ads could make up as much as 82% of … Continue reading Behind Google’s And Meta’s Secret Partnership
TikTok user Megan Chacalos recalled a high school mishap involving an olive oil hair mask. What happened from there, you couldn’t make this up. BY Eve Upton-Clark If you’ve spent any time on TikTok in the past few days, you’ve probably come across the viral olive oil story. If you haven’t, strap in. The latest trend … Continue reading Why olive oil girl is TikTok’s main character
Integrating a brand LLM is essential for managing your company’s most valuable asset — your brand identity. Frans Riemersma on December 10, 2024 As businesses aim to deliver consistent, personalized engagement across multiple channels, a brand LLM stands out as a transformative solution. Powered by generative AI, a brand LLM ensures that customer interactions … Continue reading Why your company needs a brand LLM to thrive
The plans would turn the power of the DOJ’s Civil Rights Division against policies designed to benefit marginalized communities. BY Reuters President-elect Donald Trump is set to challenge policies aimed at boosting diversity at companies and universities when he takes office next month, throwing the weight of the U.S. government behind growing conservative opposition to such … Continue reading How Trump plans to use the DOJ to challenge diversity programs
The state’s chamber of commerce claims that the law, which also includes paid sick leave, violates a constitutional requirement. BY Associated Press Missouri business groups announced Monday that they have filed a lawsuit to try to stop a voter-approved law that will raise the state’s minimum wage and require employers to give workers paid sick leave. … Continue reading Why Missouri businesses are suing to block a raise on minimum wage and paid sick leave
Helping others to be the best they can be is a vital part of what leading a great team is all about. BY Steve Vamos I often ask people this question about the performance of the team they work on: Rate out of 10 (1 being low, 10 being high) how well your team is performing relative … Continue reading The 3 attributes that set great teams apart
The growing dominance of digital platforms is a signal for advertisers to adapt tech strategies and embrace AI to stay competitive in a rapidly evolving market. Anu Adegbola on December 9, 2024 The global advertising market is set to exceed $ 1 trillion in revenue for the first time in 2024, according to a … Continue reading Global ad revenue to top $1 trillion, dominated by Google and Meta
A new California bill would add warning labels to social media platforms AB 56 is inspired by a similar call for mental health warning labels from the US Surgeon General. ian carlos campbell Updated Tue, Dec 10, 2024 REUTERS / Reuters California Attorney General Rob Bonta and Assemblymember Rebecca Bauer-Kahan have proposed … Continue reading A new California bill would add warning labels to social media platforms
Linda Aylesworth | December 9th, 2024 In the fast-paced world of digital marketing, Google AI Overviews are already becoming a staple. Picture this: a digital landscape where AI Overviews dominate the search results, providing users with concise, targeted information. For marketing managers and business owners, this isn’t just a passing trend; it’s an opportunity to … Continue reading Getting the Most Out of Google AI Overviews
