Get it back with email. Campaign Monitor on August 5, 2025 Have you noticed a dip in your organic traffic lately? You aren’t imagining it. AI-powered search engines, such as Google’s AI Overviews, ChatGPT, and Perplexity, are transforming the way people discover and consume content. Instead of clicking your link, users are getting instant … Continue reading AI ate my traffic by Campaign Monitor
August 05, 2025 What leaders can learn from podcasters about communication BY Amanda Cupido It’s undeniable: Digital platforms are powerful tools for influence and podcasting trends have emerged as a masterclass in building impactful leadership profiles. I’ve been producing podcasts for executives for more than 15 years; I’ve seen firsthand how they’ve helped increase trust, deepen … Continue reading What leaders can learn from podcasters about communication
Struggling to get your brand cited in AI search results? Without visibility, your content stays hidden. Optimize with authority and structure to stand out. MarTechBot on August 4, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website … Continue reading What do we think we know about what helps brands gain citations on LLM results?
Amazon Alexa+ Ads Will Test Search by Laurie Sullivan , Staff Writer, August 4, 2025 Conversational search will change Amazon Alexa+ into more of an AI-based search engine. It will just take the ability of brands to add advertising. Amazon CEO Andy Jassy’s description of an AI-generated ad for Alexa+ in a multistep conversation could … Continue reading Amazon Alexa+ Ads Will Test Search
AI is transforming the customer experience space, and we’re witnessing the start of an arms race. Mike Pastore on August 4, 2025 Last week, Salesforce and ServiceNow invested $ 1.5 billion in Genesys, a customer experience vendor that built its business powering contact centers. Genesys was one of the pioneers of cloud-based contact centers, … Continue reading Salesforce’s investment in Genesys is strategic, not just financial
August 04, 2025 New data shows workers are mostly ignoring return-to-office orders BY Inc. At a recent JPMorgan Chase employee town hall meeting, one brave soul brought up a petition pushing back against the firm’s decision to force workers to return to the office five days a week. “Don’t waste time on it. I don’t care … Continue reading New data shows workers are mostly ignoring return-to-office orders
August 03, 2025 How to outsmart AI-driven pricing BY The Conversation Recently, Delta Air Lines announced it would expand its use of artificial intelligence to provide individualized prices to customers. This move sparked concern among flyers and politicians. But Delta isn’t the only business interested in using AI this way. Personalized pricing has already spread across … Continue reading How to outsmart AI-driven pricing
August 03, 2025 This TikToker is going viral for calling out the ‘bad walkers’ of NYC BY Eve Upton-Clark If you’ve ever experienced incommensurate rage from slow or oblivious walkers, this TikTok series is for you. Matt Bass has always been a walker, often logging 10 miles per day on weekends. Recently, he’s taken to the … Continue reading This TikToker is going viral for calling out the ‘bad walkers’ of NYC
August 03, 2025 How to stop stress from hijacking your productivity BY Samantha Wasserman Do you ever have those weeks where you feel you’ve gotten nothing done? You’re staring at your screen, the same paragraph you’ve read three times still making no sense. Your mind drifts to that looming deadline, the difficult conversation with your manager, … Continue reading How to stop stress from hijacking your productivity
Struggling to trust your data? You’re not alone. Siloed, unreliable data is a hurdle for many organizations. Mike Pastore on August 1, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. More than one-third (37%) of professionals report that data silos prevent efficient data sharing across teams, according to a … Continue reading Data quality and data silos keep businesses from sharing data across teams
