LinkedIn Mobile Apps: 5 Minutes Can Make a Big Difference

May 17, 2016

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Did you know that there are ten (10) LinkedIn mobile apps available for different purposes?


If you are surprised there are so many, you’re not alone. But given LinkedIn’s status as the premiere social network for business and the fact that more than 55% of its traffic comes from mobile devices, you should take some time to get to know them.


Here’s the list of current LinkedIn Mobile apps with the description of what it does:


1. LinkedIn Mobile – Get news and info that matter for your professional day, a daily brief on what’s happening in your network, and a quick way to reach out and keep in touch.


2. LinkedIn Job Search – Search for great jobs. See who you know. Apply in one click.


3. LinkedIn Lookup – The best tool to quickly find, learn about, and contact coworkers. Find coworkers with skills you need to get your job done, or those who have common backgrounds to build new relationships at work.


4. Lynda.com – Learn new skills anytime, anywhere. Get unlimited access to expert-led courses that help advance your career. Start learning on the go with the option to download courses for offline viewing.


5. LinkedIn SlideShare – Learn about any topic quickly from over 18 million presentations, infographics, and videos by top professionals – right at your fingertips


6. LinkedIn Groups – Get into smarter conversations. With LinkedIn Groups, you have access to like-minded professionals and can learn from their experience. It’s like sitting down with the experts in your industry.


7. LinkedIn Pulse – Your daily news, powered by your professional world. Pulse delivers timely and tailored news you need to know, saving you time. See what your peers are reading, and be informed with top industry news.


Premium Apps


8. Linkedin Recruiter – There’s never been an easier way to find and respond to talent on the go. Search and review profiles of potential hires, respond quickly to candidates, and stay organized with projects.


9. LinkedIn Sales Navigator – Find and engage the right prospects with LinkedIn Sales Navigator, wherever you work. Find leads and accounts in your target market, connect or send messages, and get real-time updates.


10. LinkedIn Elevate – Build your reputation by sharing smart content. Discover interesting articles from key people at your company. Share what you think is important – then measure your impact.


Some people have asked whether LinkedIn has too many apps which is a bit like asking if a restaurant has too much choice on its menu. If you don’t want to use them you can stick with the main app – which is still great for the 15 minutes you’re waiting for a plane, the 5 minutes you’re sitting in the car wash, or that 10 minutes you’re left waiting for somebody to meet at lunch.


The others are there to use if and when you need them. At some point, you’re going to need one or another, preferably the recruiting app rather than the job search one.


Aside from the ability to do something productive with that five minutes at the airport, the main app’s interface also offers some great options.


At the bottom left of the app there’s an icon that LinkedIn calls the ‘Me’ view. It provides a quick view of who’s interacted with your content. Another icon is called “My Network”. It is similar to the trigger alerts from the browser “Keep In Touch” feature. I recommend to all my clients that they spend 5 minutes a day using this feature.


This is a tremendous way to just stay in touch with your network. It keeps you up to day on connections’ work anniversaries, mentions in the news, if they’ve been promoted or even if it’s their birthday. And so in just a few seconds you can wish happy birthdays, congratulations on the promotion, or mention that you saw their name in the news. You can do that for four or five people in about a minute so it’s a fast relationship builder.


Watch this video to see how to leverage LinkedIn Mobile.


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