Eric HammisJuly 27, 2015 As a marketer, we’ve all encountered it. As a shopper, we’ve all done it. Abandoning a shopping cart online has become an integrated part of life. There’s a million reasons why we do it, from unexpected prices to not having the intention to purchase in the first place. According to a … Continue reading Don’t Let Those Abandoned Shopping Carts Roll Away
Category Archives: eCommerce
Can Mobile Marketing Tours & Pop-Up Shops Replace Permanent Establishments?
Louis RossJuly 25, 2015 Mobile marketing tours and pop-up shops are becoming a major marketing tool, especially in big cities like New York City, Los Angeles, Chicago, and Orlando. There are many benefits for the business looking to extend their reach, connect with more customers and increase their marketing impact but, enough so that they could … Continue reading Can Mobile Marketing Tours & Pop-Up Shops Replace Permanent Establishments?
SMBs Lay Foundation for Successful Scaling: 81% Plan to Invest in Ecommerce Technology
Tracey WallaceJuly 24, 2015 As we enter the final half of 2015, many decision makers within commerce organizations are looking for scalable and cost-effective solutions to streamline business processes and increase annual revenue. And, according to a survey of 500 small business owners conducted by Palo Alto Software, SMBs in particular are looking toward modern … Continue reading SMBs Lay Foundation for Successful Scaling: 81% Plan to Invest in Ecommerce Technology
Understanding Why Too Many Credit Inquiries Can Hurt Your Credit Score
La Mancha SimsJuly 23, 2015 Many of our applicants are surprised when they realize that applying for credit from multiple lenders (such as department stores or auto dealerships) has negatively impacted their credit, and temporarily prevented them from qualifying for the business loans or lines of credit they need to fund their business. They become … Continue reading Understanding Why Too Many Credit Inquiries Can Hurt Your Credit Score
Reduce Cart Abandonment with Simple Visual Tweaks
Bryan GudmundsonJuly 22, 2015 Reducing cart abandonment is a tricky process in which seemingly simple tweaks result in significant performance changes. This means that, with some careful testing, implementing a seemingly small change to your established cart can have a big, positive impact on efficacy. Today, we’re going to talk about a few visual changes … Continue reading Reduce Cart Abandonment with Simple Visual Tweaks
Increase Your Prices – Without The Panic
Devon SmileyJuly 21, 2015 I’m not going to lie to you. Raising your rates with existing clients is easier said than done. Mainly because you take all the nerves, concerns and beliefs that you have about your pricing, and compound them with all the nerves, concerns and beliefs you have about communicating with clients. That’s … Continue reading Increase Your Prices – Without The Panic
The Anatomy of a Perfect Checkout Page [Infographic]
Danny AshtonJuly 20, 2015 Having a checkout page in todays’ business climate is essential for any online retailer, but it’s important to get it right and not every site manages to do so – which can end up losing many potential customers in the process. The State of Abandoned Online Shopping Carts According to research … Continue reading The Anatomy of a Perfect Checkout Page [Infographic]
4 Big Tips for E-Commerce Sites to Maximize Affiliate Marketing Success
Michael KwanJuly 16, 2015 Customer acquisition has always been and continues to be one of the greatest challenges facing any business of any size in practically any industry. It can be very difficult to target just the right people and it can be even more difficult to commit them to a sale. This is equally … Continue reading 4 Big Tips for E-Commerce Sites to Maximize Affiliate Marketing Success
Commerce Is Coming: Facebook To Test Shopping Within Pages
Soon, not only will you be able to like, poke & share on Facebook, but thanks to a new test you will also be able to purchase product. Greg Finn on July 16, 2015 Facebook wants you to use the network for keeping up with friends, staying abreast on news and now to shop? According … Continue reading Commerce Is Coming: Facebook To Test Shopping Within Pages
Magento VS osCommerce
Gyles SewardJuly 14, 2015 Magento and osCommerce are two of the most respected e-commerce solutions around. But which one is best for your online store? We compare them both and give you the definitive answer. Cost Both platforms are open source and free to install. osCommerce is pretty basic, which means it can be much … Continue reading Magento VS osCommerce