Sahra AshtonJuly 10, 2015 We’re halfway through the year, and it’s apparent that ecommerce won’t be slowing down anytime soon. Not only are more businesses looking to establish online stores but also they are looking to develop their stores. According to Invesp, ecommerce sales is growing at 10% each year in the US alone and … Continue reading 7 Benefits of Ecommerce for Retailers
Lakshmi HarikumarJuly 9, 2015 As the brick-and-mortar vs online retail battle gets intense by the day, we are all inquisitive to know if this battle will ever end. If yes, which side will win. Going by the way e-commerce giants are increasingly eating a larger pie of retail sales, a lot of us are a … Continue reading 5 Ways Brick-and-Mortar Retailers Can Beat E-commerce Giants
Kim SpeierJuly 9, 2015 It’s no secret that retail has gone through a drastic evolution in the last few years. With the wide adoption of smartphones, retailers are forced to tackle a new set of challenges. Mobile has become yet another digital channel to manage, spreading marketing departments thin as they try to provide a … Continue reading 3 Ways To Unite Your In-Store And Ecommerce User Experiences
BusinessVibesJuly 9, 2015 Over the course of the last decade, online retail has boomed. The rise and growth of the internet has seen industry evolve to an unprecedented degree, with technology poking its insidious tentacles into every corner of the commercial sector. For business owners, this has been a revelation. Although it can seem daunting … Continue reading Why Every Business Should Be Selling Online
Sahra AshtonJuly 8, 2015 Thanks to the extensive use of the Internet, many industries have changed the way they conduct business. One of the most popular ways of doing business is ecommerce, which refers to buying and selling products online. It’s a reliable way to expand your business, grow your customer base and enjoy a … Continue reading How Ecommerce Can Help Your Business Grow
Zach EttenJuly 8, 2015 The large quantity of user and advertiser generated how-to videos available on YouTube has helped it become one of the most-surfed learning resource centers on the web. How often have you found yourself watching a tutorial on how to recreate the season’s hottest make-up styles or perusing tips for cooking the … Continue reading Shopping Ads for YouTube: What You Need To Know
Columnist Adam Dorfman notes that all the pieces are in place for the mobile wallet to extend its influence on local marketing. Are you taking advantage of this new technology in your local marketing mix? Adam Dorfman on July 1, 2015 Mobile wallets — the technology inside your mobile device that includes payment software such … Continue reading Three Ways To Win With Mobile Wallets
Currently available only on iOS devices in the U.S., Pinterest says it already has 30 million buyable pins from a number of retailers. Amy Gesenhues on June 30, 2015 After announcing e-commerce plans earlier this month, Pinterest launched its buyable Pins today on iPhones and iPads, making it possible for iOS users in the U.S. … Continue reading Pinterest Takes E-Commerce To Next Level With Launch Of Buyable Pins On iPads & iPhones
Bill FaethJune 29, 2015 Are You Utilizing the Potential of Live Chat? An undisputed truth of today’s eCommerce shopper is that they expect a certain level of customer service and interaction from the websites they frequent. A first-time shopper expects much more out of their online experience with a brand than discounts, promotions or product … Continue reading 5 Key Reasons to Implement Live Chat on Your eCommerce Site
Zac HeiseyJune 27, 2015 Today, the journey a shopper takes on their way to making an online purchase is far from linear. So many variables exist that it’s nearly impossible to pin down a specific route a user takes from click to conversion. Fortunately, folks in the E-commerce marketing space have mountains of data at … Continue reading The Online Buyer’s Journey [Infographic]
