Tabitha Jean Naylor November 15, 2014 Like many entrepreneurs, you probably have little doubt that your startup business idea is so innovative and foolproof that there’s almost no chance of failure. The statistics, however, suggest that the only real certainty in business is that more than half of all new startups fail within the first … Continue reading 5 Common Mistakes That Can Doom Your Startup
Category Archives: Business Startup
Too Much Choice Can Harm Your Business
By Graham Jones, Published October 26, 2014 The psychology of choice is an important factor in website success Single people have never had so much choice. They can join dozens of dating sites and check out millions of potential partners. Finding the perfect partner has never been so easy. Except on thing. The number of … Continue reading Too Much Choice Can Harm Your Business
Who Does What in a Startup?
By Fernando Cuscuela, Published October 22, 2014 How to Configure Your Startup’s Marketing Team Marketing, public relations, and social media are all crucial tools for any new startup. Though the distinctions among the three are quite nuanced, learning how to utilize each effectively is crucial to building the buzz necessary for any startup. But first, … Continue reading Who Does What in a Startup?
See the Difference Between Activities and Achievements
Hiring managers know when they see achievements on a resume. And if a competitor is putting them on his/her resume and notating them as such, and you’re not, which work documents will the hiring manager be most impressed with? Achievement Defined An achievement is the result of what you did; an activity is what you … Continue reading See the Difference Between Activities and Achievements
Start Up And Grow
Most people hear the phrase “start up” and automatically think it only refers to owning your own company. The truth is, we are all in start up mode every time we start something new. This can mean a new job, new role in your company, moving to a new city, a new relationship, or starting … Continue reading Start Up And Grow
6 Lead Generation Strategies From Fast-Growing Startups
By Larry Kim, Published October 17, 2014 I recently had the pleasure of hosting a webinar on lead generation strategies with the incredibly knowledgeable Tim Paige, Conversion Educator at LeadPages. LeadPages is a dynamic software company headquartered in Minneapolis – and they’re growing fast. They just launched in 2012 and already have millions in revenue … Continue reading 6 Lead Generation Strategies From Fast-Growing Startups
Effective Tips for Your Start-up
By Michael Cohn, Published October 6, 2014 If you have finally made the decision to start building a new business (whether it is your first business ever or one of many that came before it), it can be an extremely frightening proposition. Your continued (and eventual) success has a lot to do with whether you … Continue reading Effective Tips for Your Start-up
5 Questions to Kick Start Media Attention for Your Business
Want to get media attention for your business but not sure where to start? It can all feel a bit overwhelming when you’re not sure what to do or how to go about it, can’t it? All that jargon just makes it worse. And, if you’ve already tried to get media attention and not got … Continue reading 5 Questions to Kick Start Media Attention for Your Business
Website Builder Platforms: Best Options for Small Businesses
I’ve been giving complimentary website reviews and recommendations to individuals, small businesses, and other organizations. And as is so often the case, I have learned a lot from these reviews and the related conversations I’ve had with their owners. Although I primarily use the WordPress content management system as a website builder, I don’t necessarily think that’s … Continue reading Website Builder Platforms: Best Options for Small Businesses
The Art Of “Defictionalization”: Turning Fake Movie And TV Products Into A Real Business
How Omni Consumer Products used True Blood and Ghostbusters to create a thriving business selling real versions of fake stuff. By Jake Rossen Pete Hottelet remembers the day he walked into the headquarters of Valve–makers of the immensely popular Half-Life video game–while proudly wielding a crowbar. In his mind, it was a can’t-miss proposition: The … Continue reading The Art Of “Defictionalization”: Turning Fake Movie And TV Products Into A Real Business