Category Archives: Business Startup

Creating Buyer Personas: What Every Start-up Needs to Know

Shelley Pringle November 28, 2014   You want your start-up to be successful, right? Then it is absolutely crucial to understand your customers and their motivations for buying your products or services The more you know about your customers, the better equipped you’ll be to make informed decisions across a host of critical business fronts, … Continue reading Creating Buyer Personas: What Every Start-up Needs to Know

Lost in Translation: What Surprises International Startups About Silicon Valley

Startup communities are booming around the world. But small differences can make for difficult conversations. By Sarah Kessler When Mike Judge described his fictional creation, the HBO show Silicon Valley, with its send-up of startup gurus, coding nerds, and Kid Rock-hosted launch parties, it sounded more like a documentary. “In a way, you just televise … Continue reading Lost in Translation: What Surprises International Startups About Silicon Valley

Top 3 Reasons Businesses Fail and How to Prevent Them from Happening to You.

Steven Tulman November 25, 2014   Starting a business is easy. Keeping it alive and ensuring it grows is the tough part. Every month there are over 540,000 new businesses launched as per a 2013 article by Forbes.com. However, the number of businesses that are closing their doors exceeds the number of new businesses being started. … Continue reading Top 3 Reasons Businesses Fail and How to Prevent Them from Happening to You.

8 Essential Oversights That Startups Often Commit

Drew Hendricks November 22, 2014   When you’re launching a business, you have to consider a great many things. Sometimes, in the midst of the careful planning, documenting and delegating, you still encounter a void. That’s because startups and their founders frequently overlook certain profoundly important components that often return to bite them later on. … Continue reading 8 Essential Oversights That Startups Often Commit

Inspiring Entrepreneurs Provide Lessons for Today’s Startups

Kirk Kerr November 22, 2014   Successful entrepreneurs frequently toe the line between learning from their predecessors and trying to be cutting edge and innovative. A quote from the late Steve Jobs sums this dilemma up nicely “Innovation distinguishes between a leader and a follower.” While Jobs’ successes are many, and the history of Apple … Continue reading Inspiring Entrepreneurs Provide Lessons for Today’s Startups

4 Blogging Best Practices for B2B SaaS Start-Up Companies

 Allison Tetreault       November 18, 2014   I follow a few key topics on Quora, and I try to answer a question over there at least once a week. My inclination is to answer B2B inside sales and sales topics, since AG Salesworks has such an arsenal of resources for everyone. But every so often, I … Continue reading 4 Blogging Best Practices for B2B SaaS Start-Up Companies