Shelley Pringle November 28, 2014 You want your start-up to be successful, right? Then it is absolutely crucial to understand your customers and their motivations for buying your products or services The more you know about your customers, the better equipped you’ll be to make informed decisions across a host of critical business fronts, … Continue reading Creating Buyer Personas: What Every Start-up Needs to Know
Category Archives: Business Startup
Lost in Translation: What Surprises International Startups About Silicon Valley
Startup communities are booming around the world. But small differences can make for difficult conversations. By Sarah Kessler When Mike Judge described his fictional creation, the HBO show Silicon Valley, with its send-up of startup gurus, coding nerds, and Kid Rock-hosted launch parties, it sounded more like a documentary. “In a way, you just televise … Continue reading Lost in Translation: What Surprises International Startups About Silicon Valley
Finding the Best Talent for Your Startup
David Kiger November 26, 2014 Great employees can help you take your startup to the next level. But how do you find them? It can be a challenge for any business to recruit the best hires. But for an early stage startup, it can be even tougher. There’s the competition with established companies … Continue reading Finding the Best Talent for Your Startup
Top 3 Reasons Businesses Fail and How to Prevent Them from Happening to You.
Steven Tulman November 25, 2014 Starting a business is easy. Keeping it alive and ensuring it grows is the tough part. Every month there are over 540,000 new businesses launched as per a 2013 article by Forbes.com. However, the number of businesses that are closing their doors exceeds the number of new businesses being started. … Continue reading Top 3 Reasons Businesses Fail and How to Prevent Them from Happening to You.
The Bootstrapper’s Guide to Online Selling
Author: Liesha Petrovich, November 25, 2014 You don’t think of yourself as cheap. You’re just resourceful and frugal, especially in business. You love being a bootstrapper, but you don’t want to look unprofessional. The great news is there are plenty of free and affordable resources for online sellers. With a few bootstrapping tips, you … Continue reading The Bootstrapper’s Guide to Online Selling
Top 8 Ways to Raise Money for Your Startup Today
James Arnold November 23, 2014 Finding ways to raise money to fund your startup can seem like an overwhelming rollercoaster ride and make you lose sight of the passion behind your business. Many startup founders end up going down the path towards venture capital and giving away giant pieces of their equity pie to keep … Continue reading Top 8 Ways to Raise Money for Your Startup Today
8 Essential Oversights That Startups Often Commit
Drew Hendricks November 22, 2014 When you’re launching a business, you have to consider a great many things. Sometimes, in the midst of the careful planning, documenting and delegating, you still encounter a void. That’s because startups and their founders frequently overlook certain profoundly important components that often return to bite them later on. … Continue reading 8 Essential Oversights That Startups Often Commit
Inspiring Entrepreneurs Provide Lessons for Today’s Startups
Kirk Kerr November 22, 2014 Successful entrepreneurs frequently toe the line between learning from their predecessors and trying to be cutting edge and innovative. A quote from the late Steve Jobs sums this dilemma up nicely “Innovation distinguishes between a leader and a follower.” While Jobs’ successes are many, and the history of Apple … Continue reading Inspiring Entrepreneurs Provide Lessons for Today’s Startups
Is Your Startup Ready for PR?
JJ Samp November 19, 2014 Every startup needs PR.* *Eventually. There’s no question about whether your startup needs PR (because yes, it does.) The better question to ask is, “Does my startup need PR right now?”. PR is an investment that has huge payoffs if done right. But initiating PR efforts when the essential ingredients … Continue reading Is Your Startup Ready for PR?
4 Blogging Best Practices for B2B SaaS Start-Up Companies
Allison Tetreault November 18, 2014 I follow a few key topics on Quora, and I try to answer a question over there at least once a week. My inclination is to answer B2B inside sales and sales topics, since AG Salesworks has such an arsenal of resources for everyone. But every so often, I … Continue reading 4 Blogging Best Practices for B2B SaaS Start-Up Companies