March 15, 2024 4 AI jobs that don’t require advanced data science skills Can’t code? No problem! You can still hop on the AI bandwagon as a data labeler, documentation writer, project manger, or ethicist. BY Doug Aamoth If you’re interested in AI work but can’t write a line of code to save your life, the … Continue reading Four AI jobs that don’t require advanced data science skills
The digital advertising ecosystem finally seems to be preparing for the new, cookie-free, privacy-first environment that is just around the corner. Kim Davis on March 14, 2024 The ad industry is making major investments in order to adapt to the new privacy-by-design ecosystem, according to an IAB survey of 500 advertising and data experts at … Continue reading Ad industry steps up to meet signal loss, privacy challenges: IAB
March 14, 2024 Target’s new budget brand deserves better branding Target has a reputation for making affordably priced products look expensive. So why does its latest brand look so cheap? BY Elizabeth Segran A key to Target’s success has been to make affordably priced products feel expensive. The retailer, which generated $107.4 billion in revenue last year, … Continue reading Target’s new budget brand deserves better branding
March 14, 2024 These are the 4 most common career crises Navigating obstacles is a crucial part of any successful career. BY David Oxley and Helmut Schuster Fifty years ago, we handwrote job applications and mailed them in envelopes. Twenty-five years ago, we emailed Word document résumés to recruitment agencies. Today, we work on our personal … Continue reading These are the 4 most common career crises
At Oracle CloudWorld in London, new generative AI tools for marketing, sales and service were unveiled. Kim Davis on March 14, 2024 Oracle today announced that it is rolling out a range of generative AI tools across both front and back office applications in its Oracle Fusion Cloud Applications Suite. In addition to new solutions … Continue reading Oracle brings new genAI capabilities to Oracle Fusion Cloud Applications Suite
March 14, 2024 3 reasons the leadership skills you learned in business school are holding you back The author of ‘Confronting the Storm’ insists that old ways of solving problems in business have to be unlearned. BY David Ross I’ve always admired the way leaders can identify a solution for linear-style problems so readily, and so … Continue reading 3 reasons the leadership skills you learned in business school are holding you back
OpenAI’s Sora Created Image Of Two Women In A Video by Laurie Sullivan , Staff Writer @lauriesullivan, March 14, 2024 The image of two women sitting next to each other in a room appearing in a media story is not real. The women were created by Sora, OpenAI’s text to video artificial intelligence (AI) imaging technology. … Continue reading OpenAI Sora Created Image Of Two Women In A Video
Martech innovations have created hundreds of little islands of strategy, tactics and data. Mike Maynard on March 14, 2024 Most marketers love martech tools. They save time, improve campaign performance and allow you to complete many additional tasks you would never have been able to achieve without their automated capabilities. However, there is a problem. … Continue reading The sticky problem of martech integration
March 14, 2024 Kevin Plank just replaced the CEO who might have saved Under Armour . . . with himself Kevin Plank founded Under Armour. The past four years have proven that he’ll never be happy with anyone else running it. No matter the cost. BY Mark Wilson After a mere 13 months at the … Continue reading Kevin Plank just replaced the CEO who might have saved Under Armour . . . with himself
Dive into the world of AI-powered marketing strategies for consumer-packaged goods, revealing new avenues for creativity and efficiency. Jason Ippen on March 13, 2024 In the dynamic world of consumer-packaged goods (CPG), my curiosity has converged around brands, consumer behavior, behavioral economics and the intriguing domain of artificial intelligence. What excites me most about this … Continue reading Riding the AI tsunami: Harnessing creativity and efficiency in the digital age
