ProphetX applies to the CFTC to launch a new prediction market Suswati Basu ProphetX has applied to the U.S. Commodity Futures Trading Commission (CFTC) to enter the bustling world of prediction markets. The brand, formerly operating as Prophet Exchange and known for its sweepstakes model across dozens of states, had investors including MIXI … Continue reading ProphetX applies to the CFTC to launch a new prediction market
Mozilla Challenges Online Ads, Once Again by Laurie Sullivan , Staff Writer, November 12, 2025 Artificial intelligence (AI) must become about “us,” not about “I” — how to make the world better. How to ensure privacy. Shifting from “us” to “I” requires a multifaceted approach for the collective good that involves policy, technology, and ethical … Continue reading Mozilla Challenges Online Ads, Once Again
November 12, 2025 How legacy brands can lead the next consumer revolution
November 12, 2025 Data plus connection creates growth
Hightouch unveils AI agents trained in real marketing workflows, hoping to make it easier for marketers to work smarter and faster. Mike Pastore on November 12, 2025 Hightouch today introduced Hightouch Agents, designed to accelerate and automate a wide array of slow, manual tasks that hinder marketing efforts. Hightouch Agents connect directly to a … Continue reading Hightouch enters the fray for agentic AI for marketers
GenAI is rewriting the rules of digital content, and only AI-native CMS platforms will keep your brand visible and competitive in a zero-click world. Benu Aggarwal on November 11, 2025 Generative AI is breaking digital experience strategies wide open. As AI models surface flaws in siloed content and search behaviors shift toward AI agents … Continue reading How to build a GEO-ready CMS that powers AI search and personalization
Could Reddit Interactive Ads Reduce Zero-Click Search Stress? by Laurie Sullivan , Staff Writer, November 11, 2025 Reddit introduced “Interactive Ads” this week — a new ad unit that allows brands to build custom and immersive experiences for redditors on the platform. The advertising unit goes beyond static images or videos. They are intended to … Continue reading Could Reddit’s Interactive Ad Options Reduce Zero-Click Searches?
AI agents took center stage at the November MarTech Conference, where leaders unpacked how orchestration, agility and alignment are redefining marketing in the age of intelligent automation. MarTechBot on November 11, 2025 The November edition of the MarTech Conference zeroed in on one unifying theme: how AI-driven agents and orchestration are redefining marketing’s role, … Continue reading 10 of the best insights from the November 2025 MarTech Conference
November 11, 2025 Why did SoftBank sell off its Nvidia stake?
November 11, 2025 Target has a new ‘10-4’ policy: Here’s what customers can expect from the retailer’s turnaround plans
