Kevin George — January 11, 2018 — January 11, 2018
The New Year brings with it new hopes and aspirations. The start of a new year is the time to re-engage your audience. What better way than a good email that can capture their attention and get you on top of their mind.
The Monks are back after a rejuvenating vacation and we have curated some exciting and impressive emails that graced our inbox with New Year wishes.
Ready for a quick glimpse of the top New Year emails?
Brand: Banana Republic
Banana Republic sent out a rather impressive yet straightforward email for the New Year. Their email talked about what’s new in the store for the shoppers. The use of a single CTA helps the brand connect with the audience immediately. The easy-on-the-eye theme helps the email stand out in the inbox.
Brand: Kate Spade
Simple and effective, that’s how we would like to call the New Year email from this brand. A simple greeting with a single CTA has been packaged into a pleasing theme. Use of GIF looks attractive and impressive.
Brand: Steve Madden
The hero image with the copy makes you want to see more in the brand’s New Year email. The email contains a scroller that indicates free returns. There is a GIF with the single CTA “shop boots” that does an excellent job of grabbing your attention. You stay hooked on to the boots section for a while. The email design has made a good use of white space.
Brand: Go Outdoors
Go Outdoors’ New Year email inspires you to travel this year. With an eye-grabbing greeting, the email introduces you to the different outdoor options available. The email also offers an excellent discount, which will make the audience click. The theme is simple, and the fonts have been appropriately used to convey the content precisely.
Brand: American Giant
A simple thank you message with concise content is what makes this email interesting. A hero image and a pleasing theme makes this email attention-grabbing.
Brand: Fortnum & Mason
The New Year email by Fortnum & Mason has a welcoming feel attached to it. The design and copy are simple, and it is the images that set this email apart. The soothing colors and the beautiful theme attract your attention.
An interactive element in the email would have given the email the necessary thrust.
With this email, we come to the end of the best New Year emails curated by us. Hope it was a good run for you.
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