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Protect Your Business From Physical Data Theft [Infographic]

Brian Wallace — January 20, 2020 From 2015 to 2018, merchants who switched to chip readers saw a 76% drop in counterfeit payments. There was also a 49% nationwide drop in counterfeit payments during these years. However, credit and debit card fraud still resulted in losses of nearly 28 billion in 2018. Additionally, your data … Continue reading Protect Your Business From Physical Data Theft [Infographic]

How to Scale From Freelancer to Business Owner

Choncé Maddox — January 17, 2020 Some people use the term ‘freelancer’ and ‘business owner’ interchangeably, and I totally understand why. While one is not better than the other, freelancers tend to be entrepreneurial have freedoms like setting their own rates, choosing clients, and deciding on when to work. However, freelancers often tend to spend … Continue reading How to Scale From Freelancer to Business Owner

How to Get the Best from Technical Workers

Liz Kislik — January 15, 2020 When John Rouda interviewed me for Geek Leaders, a podcast geared toward IT and tech people, we chatted about a generally under-discussed topic: leadership’s responsibility to integrate tech people into the larger organization, not just “onboard” them to the tech team. Many leaders assume they can plug-and-play tech people, … Continue reading How to Get the Best from Technical Workers

How Much Autonomy Should Teams Get From Their Agile Leader?

Peter Koning — January 13, 2020 The agile movement really has changed the way we lead our people. Giving them more freedom and autonomy to do their job often improves the quality, productivity and happiness of the people. Because knowledge workers (or highly educated people) don’t need a boss to tell them what to do, … Continue reading How Much Autonomy Should Teams Get From Their Agile Leader?

From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy

From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy by Laurie Sullivan , Staff Writer @lauriesullivan, Yesterday Amar Braithwaite, SVP, head of social at performance agency Tinuiti, has an affinity for baseball and social media — baseball because he loved to play the sport as a kid and young adult in college, and social media because of … Continue reading From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy

Simple Checklist Templates to Use Every Day: Advice from Top Executives

Oliver Peterson — January 9, 2020 Perhaps you’ve heard about checklists. Perhaps you know someone who uses checklist templates. Who knows, you may even have a simple checklist template or two you use in your own business. Chances are, if you clicked this link, you’re interested in learning about simple checklist templates. Or specifically, how … Continue reading Simple Checklist Templates to Use Every Day: Advice from Top Executives

Collaboration solution from Qualtrics puts customer service employees at the center of customer experience

The tool seeks to drive cross-functional collaboration by collecting and analyzing customer-facing employee feedback. Jennifer Cannon on January 8, 2020  Customers — especially end-users — tend to be straightforward with store and customer service staff as well as regular vendor contacts, particularly when it comes to product feedback. That feedback doesn’t always reach the product … Continue reading Collaboration solution from Qualtrics puts customer service employees at the center of customer experience

5 Things To Avoid in 2020 From Looking at Online Marketing in 2019

Dan Fries — January 3, 2020 The marketing press is full of stories about how we can make marketing more effective in 2020. In most cases, these articles are full of oft-repeated advice: the importance of email marketing, why SEO is important for your business, and how to store your customer data safely. In this … Continue reading 5 Things To Avoid in 2020 From Looking at Online Marketing in 2019

Pro Tip: A look back at some notable tips from our digital marketing experts in 2019

Here are 7 tips from our community we think are worth a second look. Wendy Almeida on December 26, 2019  Our community of digital marketers are dedicated to sharing tactics to help others elevate their performance so here are a few insights from the past year that were popular with readers. 1. What you cannot … Continue reading Pro Tip: A look back at some notable tips from our digital marketing experts in 2019