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Search Advertising Benefits From Increase In Ad Spend During First Half Of 2019

Search Advertising Benefits From Increase In Ad Spend During First Half Of 2019 by Laurie Sullivan , Staff Writer @lauriesullivan, August 6, 2019 Website builder and hosting companies have significantly increased the amount spent on advertising this year, including search, according to Kantar analysis of the amount spend on advertising by eight top companies in the … Continue reading Search Advertising Benefits From Increase In Ad Spend During First Half Of 2019

10 Etsy Tips for Differentiating from Similar Sellers and Products

Michael Ugino — July 29, 2019 — July 29, 2019 With more than 2 million total active sellers as of 2019, Etsy has never been more crowded. No matter what niche you’re in, you’re likely to be competing with dozens of other active sellers offering similar products. Sellers need to stand out in order to … Continue reading 10 Etsy Tips for Differentiating from Similar Sellers and Products

Pinterest Lets Brands Create Ad Campaigns From Mobile Devices

Pinterest Lets Brands Create Ad Campaigns From Mobile Devices by Gavin O’Malley  @mp_gavin, July 25, 2019 Pinterest rolls out a new feature this week that gives businesses the ability to more easily create and manage ad campaigns directly from mobile devices. The Mobile Ad Tools add to a growing number of self-service offerings that Pinterest … Continue reading Pinterest Lets Brands Create Ad Campaigns From Mobile Devices

How to Transition from Individual Contributor to Manager

Elle Morgan — July 26, 2019 Follow @talentsolvers — July 26, 2019 It seems like a natural progression. You’ve crushed it as an individual contributor for years so the next step is leadership, right? Well, not necessarily. Truthfully, there’s little that’s “natural” at all about this direct transition. Odds are your expertise – the skills … Continue reading How to Transition from Individual Contributor to Manager

What marketers and business leaders can learn from a former Navy Seal

Prove how much you care about your teammates and then project that to customers because your brand is a reflection of your work culture. Steve Olenski on July 25, 2019 In my career, I have had the pleasure of interviewing an incredible variety of people. From CMOs of the biggest brands in the world to … Continue reading What marketers and business leaders can learn from a former Navy Seal

Pinterest Tool Lets Business Create Ad Campaigns From Mobile Devices

Pinterest Lets Brands Create Ad Campaigns From Mobile Devices by Gavin O’Malley  @mp_gavin, July 25, 2019 Pinterest rolls out a new feature this week that gives businesses the ability to more easily create and manage ad campaigns directly from mobile devices. The Mobile Ad Tools add to a growing number of self-service offerings that Pinterest … Continue reading Pinterest Tool Lets Business Create Ad Campaigns From Mobile Devices

5 Things We Learned from Analyzing 28,304 Experiments

Dennis van der Heijden — July 24, 2019 — July 24, 2019 How do CRO professionals run experiments in 2019? We analyzed 28,304 experiments, picked randomly from our Convert.com customers. This post shares some of our top observations and a few takeaways about: When CROs choose to stop tests; Which types of experiments are most … Continue reading 5 Things We Learned from Analyzing 28,304 Experiments

How a Tax Preparation Business Could Save You From the Next Recession [Infographic]

Brian Wallace — July 23, 2019 Follow @nowsourcing — July 23, 2019 In less than two years, the United States could face another recession. How do you plan to stay up when the economy is down? Only 27,000 jobs were created in May 2019, and the unemployment rates are expected to increase over the next … Continue reading How a Tax Preparation Business Could Save You From the Next Recession [Infographic]